Nowadays, people are consuming more and more sugar-based drinks. Why do they do so? Suggest measures to solve the problem.

Modernization and advancement in technology have

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brought about changes in the food and beverage Industry. Sugar-based refreshments are one

such

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development and these have become increasingly popular in the

last

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few decades, and

this

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has led to many health-related headaches. There are many reasons why the consumption of

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refreshments has increased, which I shall discuss in the forthcoming paragraphs. I would

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suggest some steps that can be taken to ameliorate

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problem. There are several reasons for the popularity of

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sugar-based sips. The main reason is the advertising of

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products. The companies that manufacture these brews have very big promotional campaigns, spend billions of dollars on marketing and use pervasive forms of media, like newspapers and television. They mostly target

children

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and youngsters, who are easily swayed by these ads. They have famous stars as the brand ambassadors, and when people see their role models endorsing these

drinks

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, they don't think twice before consuming

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drinks

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, irrespective of their harmful effects. Another reason is that some of these

drinks

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contain certain substances that act as stimulants and are addictive,

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as caffeine and other chemical stimulants. When people start consuming them, they get some kick out of them, and

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there is no going back. It has become increasingly important to deal with

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issue at the earliest possible, because the increased consumption of

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sugar-based

drinks

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has led to a plethora of health problems, like obesity, diabetes, an increase in cholesterol levels, dental problems, and many other diseases. The first step needs to be taken by the parents

Children

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follow what they observe and parents need to act as role models. They

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need to get their

children

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into the habit of having healthier

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, like fresh fruit juices, milk, coconut water, and so on. They should encourage their

children

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to have natural sugars rather than artificial ones. The government can

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help by imposing more taxes on

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drinks

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so that people are discouraged from buying them. Awareness can be spread about the harmful effects of

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drinks

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, through social messages on the TV, the internet and through newspaper ads.

Instead

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of having sugar-based

drinks

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at theatres, restaurants, cinemas, etc.,

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places can promote healthier

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, containing natural sugars and no additives.

To sum up

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, there are several reasons why sugary

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have gained popularity among the masses.

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, many steps can be taken to mitigate the health problems that have arisen

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these

drinks

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.