in their advertising business nowadays usually emphasise that their products are new in some way. why is this? do you think it is a positive or negative development?

The new way to gain the attention of people through advertisements is by introducing the

product

or service of the business as a new subject. I think businesses do

this

to pursue more people to buy their

product

and as long as there are transparency and honesty

this

kind of advertisement could be beneficial and positive for both the business and the client who tends to use the

product

. New things are always attractive to people because they are curious to find out about the features and functions of new tools and products, maybe

this

would be the reason why industries tend to present their goods as a new sample of their kind so the curiosity of the aimed community would courage them to purchase the produced good and look for its new options.

For example

, I have always been looking for a reading

lamp

of better quality for my late-night reading habit and I purchased a convertible side

lamp

that could be attached and unattached to book pages

,

Remove the comma

apply

show examples

when I first saw the advertisement for

this

lamp

as the first produced side

lamp

I was curious about its options which could benefit me and it encouraged me to buy one. As long as I am concerned, the honesty of advertising content is the key element of considering it as a positive or negative

approach

. There are some industries that put so much effort to produce an innovative and high-quality good to sell on the market and they emphasise

this

on billboards, Tv commercials and... so,

this

can be considered as a positive

approach

in the market

however

, trying to show a regular

product

as a newly designed and up to date one to gain more customers and financial profit is a completely disadvantageous

approach

toward the market and customers.

To sum up

, I think representing produced goods in commercials by insisting on their latest options and functions is a positive way of presenting products

consequently

,

this

approach

can trigger the feeling of need and curiosity of the aimed community and gain more customers.

Conversely

, introducing a normal good as a modern and new

product

to get the attention of the audience is an unacceptable

approach

by businesses and can impact social trust in a negative way.