Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

#sales #consumer #goods #power #society

Nowadays, it is being considered that the advertising power is the reason behind the popular goods sales in the present but not the actual requirement of society. I strongly agree with

this

opinion,and I will explain my opinion in the upcoming paragraphs.

To begin

with, advertising technology has been developing so as to technological advancement.

In other words

, the technology has been developed and it is able to reach its customers over various platforms.

Thus

, advertisement is not to be confined to television and banners.

For example

, the general population are using a wide range of social media platforms

such

as Facebook, Instagram or YouTube on their smartphones and companies are taking

this

opportunity to show

advertisements

to them.

Therefore

, technology has played a very primary role in attracting buyers to

advertisements

On the other hand

, many young generations follow popular celebrities as their role models, and celebrities serve as positive role models in introducing products.

For example

, people are almost attracted to any goods that famous people refer to as the secret behind their health or beauty.

Consequently

, when a young person watches his or her desired reputable individual who is consuming a special kind of thing, they will be most likely to purchase that one, even if it is not the real need just because of their celebrity endorsement. In conclusion, even though

advertisements

can promote unnecessary consumption, state-of-the-art technologies and media and

also

popular and famous people can convince customers to be fascinated by

advertisements

and purchase those products even if they do not need them really.

Submitted by mahsa19amiri on Tue Aug 29 2023

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10Linking words
meeting the goal of 7 or more
1Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

260 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 4.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 4.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

consumer behavior
perceived need
lifestyle aspirations
brand image
prestige
psychological techniques
scarcity
social proof
celebrity endorsements
technological advancements
product innovations
emerging consumer needs

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Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

Essentional vocabulary list for IELTS Writing 7+

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Write about the following topic : For many , shopping malls are great places to spend their leisure time and meet others . People , however, in the past mostly visited shopping malls when necessary . To what extent do you think this is a negative trend?