in their advertising, businesses nowdays usually emphasise that their products are new in some way. why is this? do you think is a positive or negative development?
Advertising is a great marketing tool to reach the targeted group of people. In some advertisements, marketing people are trying to convince the customers by showing that they are unique.
This
tendency is a negative improvement.
Ironically, the clients are responsible for such
type of advertisement. For example
, everybody wants a commodity with novice characteristics which might prove them they are using unique products. As a result
, companies try to design a device with some new features to attract clients. For instance
, iPhone14 does not contain any difference from iPhone13, but only updates the outlook to attract users buy
Fix the infinitive
to buy
this
without any hesitation. Moreover
, a competitive market is also
responsible for developing such
advertisements. If competitors grasp the market, then
they will lose their share, as well as
profit. Consequently
, they are habituated to maintain the pace. Nokia, which had great sales of mobile phones, lost its market share as it could not synchronise with the updated operating system from Symbian to Android. On the other hand
, Samsung gets the opportunity to update the operating system to Android and grasp the opportunity.
This
is definitely a negative development because companies are trying to take some deceptive actions to highlight their products. Thus
, they add some small features which are not important for the operation, but for advertisement. For
this
reason, customers are getting fooled without considering the actual developments and their needs. For instance
, although
the overall
quality of a refrigerator is the same, Walton, a renowned refrigerator company in Bangladesh, is attracting users by changing only the door, which does not update any vital function.
In conclusion, it can be said that to minimise the impact of advertising, people should be more concerned about their behaviour on uniqueness to avoid attractive showcasing of a commodity. At the same time, they should justify the quality of the output.Submitted by tanvir0507 on
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coherence cohesion
Ensure that each paragraph has a clear topic sentence and supports the main argument.
task achievement
Add a strong thesis statement to clearly state your opinion on whether emphasizing new products in advertising is positive or negative.
lexical resource
Use a wider range of vocabulary to express ideas and arguments more effectively.
grammatical range
Pay attention to sentence structure and grammar to eliminate errors and improve clarity.
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