In their advertising business nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#business #products #development

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There is a growing trend in the business

market

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where the majority of

companies

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commonly highlight the novelty of their

products

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in advertisements.

This

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issue arises from the increasing number of identical

products

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, leading to intense competition among them.

However

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, in my opinion,

this

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situation represents a positive development for several reasons. To start, the number of

companies

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selling identical

products

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has been rapidly increasing. To gain a competitive edge,

companies

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are enhancing their product with modern

features

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and emphasizing them in their publicity.

This

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is essential as a marketing strategy, aiming to attract new buyers and retain loyal

customers

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;

otherwise

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companies

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risk losing in the

market

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competition. Take,

for instance

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, Nokia, which failed to stay competitive in the mobile phone

market

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due to

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the resistance to smartphone evolution and ineffective marketing strategies. Subsequent to that, highlighting the novelty of a product as a marketing strategy in advertisements is a positive development because both

customers

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and

companies

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are having the benefits.

Customers

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seek information about a product’s

features

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before making a purchase. Simultaneously, for

companies

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, heightened customer interest translates to increased profitability.

For example

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, in the newest commercial video for the Samsung Galaxy S23 Ultra on

Youtube

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YouTube

show examples

, the promotion starts with the tagline 'What's new?' before showcasing remarkable phone

features

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like the vision booster and astrophotography.

This

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strategic approach is particularly helpful for consumers actively seeking specific

features

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, as evidenced by the enthusiastic responses in the comments section.

Consequently

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this

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method of publicity positively contributes to the advancement of the business sector. In conclusion, intense competition in the business

market

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compels

companies

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to promote their

products

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through advertisements. I firmly believe that highlighting the novelty of their product in ads is a positive development for both

customers

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and

companies

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Submitted by e.warikar on Mon Dec 04 2023

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task response

Make sure to have a clear central thesis in the introduction that is consistently referred to throughout the essay.

task response

Ensure that each paragraph contains a central idea, backed up by supporting details or examples.

coherence and cohesion

Use a range of cohesive devices to link your ideas and sentences more naturally and fluently.

task response

Work on paraphrasing the question in your introduction to demonstrate a wide range of vocabulary.

Use a variety of complex and simple sentences

You should use complex sentences in your writing, but it does not mean that you should try to make all of our sentences complex.

‘Complex’ sentences are not actually very complex; they are just two or more simple sentences put together. Putting them together makes the essay more coherent and cohesive.

Examples:

I really want to study but I’m too tired.

I wore a warm coat because the weather was cold.

If action is not taken soon on climate change, global warming will get worse.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

7
Linking words
meeting the goal of 7 or more
5
Word repetition
meeting the goal of 3 or fewer
1
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 6.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 6.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 7.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

289 words

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In their advertising business nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Use a variety of complex and simple sentences

Some people think that people should be given the right to use fresh water as they like. Others believe governments should strictly control the use of fresh water. Discuss both views and give your own opinion.

Many employers offer their employees gyms, sports club. Others believe that it is unnecessary. Discuss both views and give your own opinion.

Some people feel that there should be a fixed punishment for each type of crime. Others feel that the circumstances of an offence should be taken into account when deciding on a punishment. Discuss both views and give your own opinion.

In some parts of the world traditional festivals and celebrations have dissapeared or are disappearing. What problem is this causing? What measures could be taken to counter this solution?

Some people think that children should be homeschooled when they are very young while others think it is better for them to attend a kindergarten. Which do you think is better? Use specific reasons and examples to support your answer.