In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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In the contemporary world, the main emphasis of business advertising is put on the newness of the product in the market as opposed to other similar products. In

this

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essay, I will discuss, what are the reasons for

this

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occurrence and

also

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whether it is a positive or negative

development

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. First and foremost,

such

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a way of advertising emerged on the notion that

people

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tend to choose so-called goods on their characteristics,

such

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as modernity and cutting-edge technologies.

Therefore

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this

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chases only monetary and cynical goals to benefit from the weaknesses of

people

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and

this

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can be interpreted as a negative

development

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As a result

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, many businesses take

the

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apply

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advantage of

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labeling

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labelling

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everything they manufacture as new and cutting-edge,

consequently

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, some gullible individuals can be misled by these commercial claims into consequent buying.

For instance

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, most smartphone-producing companies use the flawed definition of the word 'new' in their advertising campaigns.

On the other hand

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this

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practice can be interpreted as a positive

development

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due to

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sneaky

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the sneaky

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connotation of

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, many

people

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will get used to gimmick practices of the advertisement industry.

Therefore

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, they will be hardened to distinguish the difference between a gimmick and genuine technologies by previously used tricks, which

further

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strengthen already existing scepticism towards international corporations.

For example

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, similar gimmick adverts existed in the early 1990-es to profit from naive viewers, which resulted in long-term low sales after buyers lost trust.

To conclude

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although

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this

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advertisement technique is widely used owing to the exploiting nature of

people

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's feelings,

this

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can be interpreted as both a negative and positive

development

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Nevertheless

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this

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is in some way

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apply

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helpful, in my opinion, as it raises awareness among the masses about it.

Submitted by dnm.best on Fri Jan 19 2024

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coherence cohesion

Make sure your essay has a clear and logical structure. Organize your paragraphs so that each one presents a single main idea, supported by examples or explanations.

coherence cohesion

Include an introduction and conclusion that clearly state your position and summarize your main points. This ensures that your essay feels complete and allows the reader to understand your viewpoint throughout the essay.

task achievement

Develop your main points by including more specific and relevant examples. This strengthens your argument and helps illustrate your ideas more convincingly.

task achievement

Aim for clarity in expressing your ideas, making sure each sentence contributes to your overall argument and is easy for the reader to understand.

task achievement

Balance the essay with an equal evaluation of both positive and negative aspects of the advertisement technique for a comprehensive response.

14
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meeting the goal of 7 or more
2
Word repetition
meeting the goal of 3 or fewer
4
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 5.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 6.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 6.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 4.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

284 words

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Topic Vocabulary:

Innovation
Fast-paced
Distinguishing
Psychological aspect
Inherently
Perceived
Continuous improvement
Revolutionary
Feasible
Throwaway culture
Undervalue
Longevity
Obscure
Novelty
Unsatisfactory

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In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Some people think that children should be homeschooled when they are very young while others think it is better for them to attend a kindergarten. Which do you think is better? Use specific reasons and examples to support your answer.

Some suggest than young people should take a job for a few years between school and university. Discuss what the itadvantages and disadvantages might be for people who do this.

Planting trees is very important for the environment. Some people says trees should be planted in the vacant areas of cities and towns, while other says housing facilities should be build instead. Do you agree or disagree?

A lot of people believe that the amount of violence shown on TV and in the cinema affects the actions of our young people and therefore increases the amount of violence in our society today. Do you agree or disagree with this statement? What can be done to reduce violence in our society today?

Some people think that only government can make significant changes in society, while others think that individuals have a lot of influence. What is your opinions?