advertising has become increasingly popular in different markets. Firms are using various forms of advertising to popularize the novelty of their products to the public for additional profit

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Nowadays, advertising has become increasingly popular in different markets. Firms are using various forms of advertising to popularize the novelty of their products to the public for additional profit. I suspect
this
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is a negative development that could hurt the welfare of consumers. Emphasizing
creative
Correct article usage
the creative
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design of products can help companies attract additional purchasers. These advertisements can obviously and exaggeratedly show the advantages of these original goods to buyers who may be considerably attracted by the effect shown in the advertisement and will be willing to pay a steep price for
this
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improved product
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.
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Some smartphone makers,
for example
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, routinely highlight the idiosyncrasies of their latest designs,
such
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as the
color
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colour
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of the outer shell, to get some customers willing to pay more for a glamorous look
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.
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That means producers could potentially generate higher profits through advertising
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.
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However
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, advertising may sometimes affect consumer interest
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.
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This
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happens when the improvement in the benefit is inconsequential, allowing customers to find that the advertised advantage is not significant to the function of the product
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.
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In
this
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way, consumers lose out on benefits after they have already paid a higher price for the good and realize that their choice was irrational
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.
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As a result
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, advertising commonly influences customers to make rational decisions during shopping and lose interest
due to
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information gaps. In summary, businesses typically aim to charge higher prices for their products by emphasizing that the goods being sold are somehow unusual. But
this
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periodically misleads shoppers into irrational purchases that cost them their benefits
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Task Achievement
To enhance the completeness of your response, ensure that you thoroughly address all components of the question. This includes providing a balanced view if the question demands it, and elaborating on how the aspects discussed contribute to the overall statement.
Task Achievement
Clarify your ideas by expanding on specific examples. Although you mentioned some examples like smartphone advertisements, integrating more diverse and detailed instances can deepen your analysis and enrich the argument.
Coherence and Cohesion
Ensure logical structure throughout your essay by linking ideas clearly between and within paragraphs. This includes utilising a variety of cohesive devices correctly and monitoring paragraph flow for smooth transitions.
Coherence and Cohesion
To strengthen your introduction and conclusion, ensure both sections are distinctly recognisable with clear thesis statements and summarised arguments, respectively. This enhances the reader's understanding of the essay's purpose and findings.
Coherence and Cohesion
While supporting your main points, delve deeper into analysing the implications or causes of the issues or benefits you discuss. This not only reinforces your argument but also displays a comprehensive understanding of the topic.

Support ideas with relevant, specific examples

Examples make your writing easier to understand by illustrating points more effectively.

Examples, if used properly, not only help you get higher marks for ‘Task Response’ but also for ‘Coherence’.

When giving examples it is best to put them after your main idea or topic sentence. They can be used in the middle of supporting sentences or they can be used to start a new sentence. There is no rule for where exactly to give examples in essays, logically they would come after your main idea/topic sentence or just after a supporting sentence.

Linking words for giving examples:

  • for example
  • for instance
  • to illustrate this
  • to give a clear example
  • such as
  • namely
  • to illustrate
  • take, for example

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