In their advertising , businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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Nowadays, since there
is
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are
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many kinds of media
flatforms
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platforms
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where any business can promote
there
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their
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products
Use synonyms
, the competition in
market
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the market
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is fairly high.
Therefore
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, almost all
products
Use synonyms
are advertised as they are new in some way or another to increase sales, attract new customers and make their audience aware of their
products
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or services. From my perspective, it has both positive and negative influences. In
this
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essay, I will discuss
reasons
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the reasons
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behind my opinion. If a business wants to survive in the market, it must innovate
products
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.
Hence
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, they will create new things.
For example
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,
in
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at
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the
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apply
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present, our mobile phones are not used only for
communicating
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communication
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purposes. It
also
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included
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includes
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a watch, calculator,
note pad
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notepad
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,
radio
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and radio
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and you can even read books from your phone if you want. All the
products
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we are using in today's world
has
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have
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come to the way it is now
due to
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this
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competition.
Therefore
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,
this
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trend has a positive impact towards development. And
also
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, the
bussinesses
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businesses
use very attractive ways to publicize their brand. That can lead people
buy
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to buy
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unnecessary items which will waste
community's
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the community's
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hard earned
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hard-earned
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money.
For instance
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,
eventhough
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even though
one has a mobile phone that already has many features, he can be dissatisfied with it because it is not the latest one.
Hence
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,
this
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tendency has some negative impact
also
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.
To conclude
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, original ideas seem to happen
due to
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the high demand of winning the competition pressures. But it can
further
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bring some disadvantages to
the
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apply
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society.
Submitted by g.chamodi94 on

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structure
Ensure your essay has a clear structure, including distinct paragraphs for introduction, main body, and conclusion. Your main body should ideally have separate paragraphs for each main idea.
coherence
To improve your coherence, make sure you use transition words and phrases appropriately to link your ideas more clearly. This will help the reader follow your argument more easily.
examples
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language
Pay attention to grammatical accuracy and vocabulary range. Avoid repetitive use of words and strive for more complex sentence structures where appropriate.
accuracy
Proofread your essay to correct typographical and grammatical errors. Errors, such as 'there' instead of 'their' or 'bussinesses' instead of 'businesses', can distract from your argument and reduce your score.

Word Count

IELTS says that you should write a minimum of 250 words in writing task 2. If you go under word count you will lose marks in task response.

A very long essay will not give you a higher band score.

Aim for between 260 to 290 words in writing task 2. This will ensure a concise essay and will be realistic in terms of time management. You have only 40 minutes to write the essay and you need around 10 minutes of planning time, so you will not be able to write a long essay in 30 minutes.

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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