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Writing Samples
Band 5

Successful companies use advertising to make more sales. What can make advertisement effective? Do you think advertisement is a bad thing or a good thing for society.

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Promotion,
a
Add a missing verb
is a
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thing which is used for presenting support to anything or activity. Advertising is a commercial subject and is mainly used by businesses to improve their sales. There are several ways to enhance the effectiveness of
advertisements
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. It delivers both positive and negative aspects to the society. In the following paragraph, I will explore the method of making perfect
advertisements
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 and the
effects
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 on citizens. Admittedly, there are numerous ways to produce
advertisements
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 more effectively. The predominant one among them is that add some scientific research or truth. To elaborate, by adding some statistical and research-based information regarding any particular product,
community
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the community
a community
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 can trust that product and
this
Linking Words
 will make the advertisement effective. One of the best illustrations for
this
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 is the advertisement of toothpaste and toothbrushes which involve reports of doctors and gaining the trust of people. Another point worth mentioning is that by providing and contract to any celebrity.
That is
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 because the youth of the modern world are selecting their role models from
such
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 celebrities and even trying to follow them.
Consequently
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, the crowd usually consumes trust for the
products
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 and the
products
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 which are mainly used by heroes or cricketers.
As a result
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, publicity becomes more interesting and effective.
On the other hand
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, there are some positive and negative
effects
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 of promoting any commodity.
Firstly
Linking Words
, spread awareness among the folk. To be more precise, it is very important for firms to highlight their
products
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 in
this
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 competitive world to remain in the market and to spread awareness among the consumers, without knowing about
products
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 buyers will not purchase them though they are very helpful in their daily routine.
In contrast
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, there are some bad
effects
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 of
advertisements
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that is
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 they attract younger children towards harmful items. Explaining it in simple terms, there are many edibles which are harmful to health. Through my presenting them in newspaper or television they attract
public
Correct article usage
the public
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 towards them.
For example
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,
advertisements
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 of tobacco and pan masalas can cause cancer in humans though they are shown as
advertisements
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.
To conclude
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,
by
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apply
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involving some reports and highly popular personalities can make
advertisements
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 more attractive.
While
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,
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apply
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advertisements
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 will speed awareness about commodities.
However
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,
advertisements
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also
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 contain harmful
products
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 which have negative
effects
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 on today's generation.

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coherence cohesion
Work on structuring your essay more clearly. Use introductory sentences to outline your main ideas and make sure each paragraph has a clear focus. Aim for a smoother transition between paragraphs to improve the flow of your essay.
coherence cohesion
Make sure to directly answer the essay question in the introduction and restate your stance in the conclusion for clarity. Expanding on your points with more detailed examples and explanations will strengthen your argument.
task achievement
Ensure you directly answer both parts of the question. Your conclusion should summarise your main points and directly answer the question, specifying if advertising is more positive or negative for society. Further explanation or examples for each point could strengthen your argument.
coherence cohesion
Use a wider range of vocabulary and sentence structures to convey your ideas. This not only showcases your English ability but also makes your argument more compelling and easier to follow.
Topic Vocabulary:
  • emotional connections
  • nostalgia
  • unique selling points (USP)
  • celebrity endorsements
  • influencer partnerships
  • brand recall
  • targeted advertising
  • demographics
  • consumer behaviors
  • social proof
  • customer testimonials
  • word-of-mouth promotion
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