In their advertising businesses nowadays usually emphasise that their products are new in some way. why is this? Do you think it is a positive or negeztive development?
In nowadays competitive market, businesses often highlight the
novelty
of their products in their advertising campaigns.
The most important reasons
is Fix the agreement mistake
reason
for emphasizing
Change preposition
to emphasize
newsness
. Consumer desire for the latest, people are naturally drawn to Correct your spelling
newness
novelty
, and the promise of something fresh piques curiosity. In many cultures, there is a strong inclination towards acquiring the newest and most advanced products, driven by a fear of missing out and social status.
The second reason is that businesses aim to differentiate their offerings from competitors. Highlighting novelty
allows them to carve out a niche and attract attention, For example
, Tesla's electric vehicles, which revolutionized the automotive industry, showcase their environmental benefits and individual motorist advantages.
However
, constantly launching"new"versions can lead to unnecessary resource consumption. Manufacturing, packaging and markeing
efforts contribute to environmental strain. Consumers may buy more than Correct your spelling
marketing
their
need Correct pronoun usage
they
due to
perceived novelty
. More and more people buy the latest smart phones
Correct your spelling
smartphones
although
they don't need a new phone.
While
emphasizing product novelty
can boost product sales and encourage innovation, businesses must strike a balance. Companies should produce eco-friendly froducts
and create lasting value for consumers.Correct your spelling
products
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task achievement
You have provided a complete response to the prompt by explaining why businesses emphasize novelty in their advertising and discussing its potential positive and negative impacts. However, your argument could be more thoroughly developed. Consider elaborating on the reasons with more depth and exploring additional dimensions of the issue.
coherence cohesion
Your essay maintains a logical structure, with an introduction, body paragraphs, and a conclusion. To enhance coherence, each paragraph should focus on a single main idea, and transitional phrases could be used more effectively to connect ideas smoothly.
coherence cohesion
Ensure that all your points are clearly supported with relevant examples or evidence. Although you provided a good example with Tesla, consider including one or two more specific examples to strengthen your argument. Be cautious about minor inaccuracies or unclear phrases, such as 'businesses emphasize newsness,' which should be 'businesses emphasize novelty,' and 'creating lasting value for consumers' should be more clearly explained.
task achievement
The essay clearly addresses both parts of the question: reasons for emphasizing novelty and the evaluation of whether it is a positive or negative development.
task achievement
Your example of Tesla effectively illustrates one of your key points and helps the reader understand your argument more concretely.
coherence cohesion
The essay is organized logically with clear paragraphs for introduction, body, and conclusion.
Fully explain your ideas
To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).
For we to consider an essay structure a great one, it should be looking like this:
- Paragraph 1 - Introduction
- Sentence 1 - Background statement
- Sentence 2 - Detailed background statement
- Sentence 3 - Thesis
- Sentence 4 - Outline sentence
- Paragraph 2 - First supporting paragraph
- Sentence 1 - Topic sentence
- Sentence 2 - Example
- Sentence 3 - Discussion
- Sentence 4 - Conclusion
- Paragraph 3 - Second supporting paragraph
- Sentence 1 - Topic sentence
- Sentence 2 - Example
- Sentence 3 - Discussion
- Sentence 4 - Conclusion
- Paragraph 4 - Conclusion
- Sentence 1 - Summary
- Sentence 2 - Restatement of thesis
- Sentence 3 - Prediction or recommendation
Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.