In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

These days, in business there is an emphasis when showcasing products by terming them, 'brand new'.
This
is because
people
love new things. I think it is a positive strategy benefiting the
company
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company's
show examples
advertising and
also
a negative development for customers. On the one hand, it must be noted that many
people
prefer purchasing new things
than
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to
show examples
second hand
Add a hyphen
second-hand
show examples
items. Because of
this
, business
people
emphasise that their goods are new so as to attract many
people
.
For example
, a chocolate company bought chocolates
in
Change preposition
at
show examples
a certain wholesale in Dubai
and
Correct word choice
apply
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changed the package and claimed that the chocolates were brand new.
Thus
, it is noted that companies emphasise their products are new yet they are not.
On the other hand
, giving false information is never good.
Moreover
, companies are lying to
people
by advertising that their goods are new when they are not.
Further
,
this
should be noted as a negative development for the consumers because these business
people
are lying.
For instance
, some
people
have a habit of buying clothes at a cheap shop and selling them in their shop at a higher price. They
remove
Wrong verb form
removed
show examples
the old price tag and name of
previous
Add an article
the previous
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company and put their own.
Moreover
, they advertise and declare the clothes to be
originally
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original
show examples
and new from their shop.
Thus
, it should be noted that other companies are stealing other companies’ brands, changing them and making them their own and at the same time lying to the public and taking advantage of other
people
. In conclusion, nowadays, in most cases, adverts emphasise their products as being new.
While
this
is good for the seller, because
people
adore new things,
conversely
, it should be noted that it is bad for the customer who is being lied
upon
Change preposition
to
show examples
.
Submitted by pncubeterera on

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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