Large businesses have big budgets for marketing and promotion and as a result, people gravitate towards buying their products. What problems does this cause? What could be done to encourage people to buy local products?
Big corporations tend to attract consumers to buy their
products
, for they launch many well-funded marketing and promotion campaigns. This
results in disruption in fair competition in the free eoconomy
, limited choices for consumers, and an Correct your spelling
economy
overall
less innovative business environment.
If companies control the majority of product consumption , in the long run, the market will be controlled by these few key players. This
creates an unequal competitive environment where smaller businesses become even more disadvantaged financially. While
large companies can enjoy the benefits of large-scale production, small production houses have to bear higher costs. As a result
, they have no funds left for marketing or promotion. For example
, the packaged food industry in Vietnam yields billions of revenue for large names such
as Mazan or Ajinomoto and leaves a marginal market share for the
street vendors and small startups that try to bring authentic local food to light.
There are several things we could do to promote local product consumption. At the governmental level, tax reductions for both local buyers and producers should be adopted. Correct article usage
apply
Furthermore
, local residents can be encouraged to explore their local values and cultural identities through educational programs. Local businesses should be supported by international trade unions such
as Amcham or Eurocham by either financial funding or mentoring. Such
efforts will empower local startups and business initiatives to be more innovative towards creating authentic local products
that are valuable for the local people.
In conclusion, large companies with big funds for marketing can dominate the local market, disrupt fair trade, and discourage local business innovation. To advocate local products
, governmental bodies and trade unions can offer financial support and guidance to support small startups to keep making creative local-based products
for their residents.Submitted by phamthithuytien.pd on
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task achievement
To achieve a higher score, consider expanding on the ideas presented in the second body paragraph. Providing more examples of how governmental bodies and trade unions have successfully supported local businesses in the past might strengthen your argument.
task achievement
A more detailed explanation of how smaller businesses specifically innovate less due to financial disadvantages would further develop your argument. Consider elaborating on this aspect.
coherence cohesion
The essay is well-organized with a clear introduction, body paragraphs, and conclusion.
task achievement
The main points are relevant and supported with specific examples.
Answer the 'Problem and Solution' topic
Problem-and-solution essays fall naturally into two parts, the first describing and exploring the problem, the second setting out the solution or solutions.
You essay structure should look something like this:
- Introduction
- Body paragraph 1 – Problems
- Body paragraph 2 – Solutions
- Conclusion
Examples to start your body paragraph:
- One of the first problems of the...
- Another problem that needs to be considered...
- A possible solution to this problem would be...
- One immediate practical solution is to...