Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.
Although
a certain group of people believes that marketing strategies have a great impact on people which makes them spend money on products, others think that advertisings are ignored by society. This
essay will discuss an ongoing debate and also
will cover my own perspective.
On the one hand, companies spend a lot of resources on advertising to make them known to their potential customers. This
kind of marketing strategy provides a product
's visibility in the market and occupies a special part in memories. For example
, Coca-Cola spends more than 200 billion dollars on their advertising per year. Even if the product
is famous enough, they pay attention to its visibility in the market. Additionally
, the promotion of a product
or service which is new in the market may help to announce it to the community. Sponsorships on social media platforms are great examples of introducing a new item to target customers.
On the other hand
, it is a fact that people decide what product
to buy based on recommendations, rather than impressive advertising. When an individual spends money on an item, they commonly consider the feedback of users. For instance
, when a person decides to buy a new car, the comments of drivers are more important than a fancy promotion. Moreover
, some businesses do not even need promotion in order to popularize their products. Royce-Rolls or Bugatti which are car manufacturers do not spend money on advertising as they think it is a way to waste current resources. Instead
of spending resources on marketing, it is more appropriate to enhance product
quality for these types of businesses.
To sum up
, several see publicity as a useless method for increased sales, while
the rest consider it as an effective way to reach customers. I firmly believe that there is no need for techniques that improve the popularity of a product
and most of a company's efforts should be dedicated to the factors such
as quality or customer satisfaction.Submitted by checkmyessay9 on
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task
Ensure a clearer thesis statement in the introduction to guide the reader through your argument.
cohesion
Add linking words or phrases to enhance flow between ideas in paragraphs.
task
The main points are supported with specific examples, such as the reference to Coca-Cola's advertising budget and social media sponsorships.
cohesion
The introduction and conclusion are effectively present, providing structure to the essay.