Some company sponsors sports as a way to advertise themselves. Some people think that it is good, while others think there are disavantages to this. Discuss both views and give your opinion.

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Some businesses advertise their services or products on live
sports
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broadcasts, but people disagree on whether there are any advantages or not. Some
brands
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can benefit from using
sports
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as a means of advertising,
while
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there are some other associations that are not connected with anything related to
sports
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. Advertising on
sports
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channels can benefit a lot of
brands
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, especially sportswear
brands
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like Adidas and Nike
for example
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, affiliating their company with
sports
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and athletes can boost their image and support their products because if anyone saw a Nike product being used by a famous athlete or was seen in a popular sport they will create a positive image of the product's quality without a lot of effort from the brand. Some companies actually lose money when advertising using
sports
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and athletes as a medium.
For example
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, flying services used to put their brand names on the t-shirts of football players, but they stopped after they noticed that these tactics didn't make a huge difference in their sales. Food delivery services
also
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reduced their usage of banners and logo stickers shown on game broadcasts for the same reason, there was no change in their sales.
Instead
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, these companies lost a significant amount of money using these advertising means. Generally speaking, some
brands
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majorly benefit from using athletics and players as their main strategy for advertising,
while
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other parties pay millions of dollars and lose a huge sum of money without avail. The main reason that a company would use these advertising strategies is because the company is already a
sports
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brand that has an audience already interested in these kinds of activities.
Submitted by miralaltalhi11707 on

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task achievement
To enhance task response, consider exploring more nuanced perspectives or additional dimensions of the issue. For instance, you could discuss the ethical implications of sponsoring sports events or how these advertisements influence young audiences.
coherence cohesion
Improve coherence by ensuring smooth transitional phrases between contrasting viewpoints. This helps the reader follow your argument more easily.
task achievement
Your essay presents a well-balanced discussion by exploring both sides of the argument.
coherence cohesion
The introduction clearly outlines the topic and sets up the discussion effectively, while the conclusion succinctly summarizes your opinion.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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