Some companies sponsor sport as a way to advertise themselves. Some people think it is good, while others think there are disadvantagesDiscuss both views and give your opinion

Sponsoring athletic activities has become a common practice by many institutions.

While

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some believe it may lead to some issues in terms of financial constraints,

however

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, I believe that it is a good investment for many

companies

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as it helps them gain better exposure and credibility. In

this

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essay, I will elaborate on both aspects and provide my opinion in the ensuing paragraphs. On the one hand, many

companies

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may suffer from financial burdens

due to

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allocating funds to sports that are not popular within their region. Investing money in activities that are not of interest to the community and supporting

this

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notion will lead to serious issues like debt or even

companies

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going bankrupt. Without proper planning and strategic implementation of advertisements that reflect their projects, they will

seize to

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apply

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fail in the long run.

For example

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, In Turkey, an electronic company in Istanbul signed an agreement to sponsor a volleyball team, which is known to be less enticing to people in the region as it was representing a rival team led to dramatic losses throughout the year.

On the other hand

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, endorsing and exposure through sports can have a positive impact on many organizations. People who are invested in following athletic events and tournaments usually notice

companies

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sponsoring their teams,

this

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not only builds a good rapport among people but

also

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trusts them to keep supporting their products.

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, they continue to choose to purchase items from them even after the endorsement period is over

due to

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the familiarity they have established with the brand.

For instance

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, In Saudi Arabia, many various

companies

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invest in football teams that tend to be popular and usually selective in terms of who is the winner of the season. In conclusion,

although

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there are aspects that should be considered when providing sponsorships that could be detrimental, I believe that with careful planning and proper

vision

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vision,

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this

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can lead to enormous benefits to the brand recognition and trust, given they are implemented in the right way.