In many countries, coffee chains are expanding rapidly, which some claim threatens the survival of small local cafés. To what extent do you agree or disagree?

The rapid expansion of international
coffee
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brands
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in several countries has sparked debate
whether
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about whether
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the survival of
locals cafe
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local cafes
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is threatened. I partly agree with
this
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view, as large
chains
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do create strong competition for local businesses,
although
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independent
cafés
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can still survive by offering unique experiences. Big
coffee
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chains
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indeed pose a serious threat to small local
cafés
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as they have more financial resources, which allows them to advertise widely through billboards, social media and mobile applications, making their
brands
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are
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apply
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more visible and attractive to new and old
customers
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. In the same vein,
this
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can afford to rent prime locations in city centres,
such
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as shopping malls and transport centres, where many people pass by.
For example
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, a well-known chain like Starbucks is often located near office buildings or train stations, which makes it a convenient choice for
customers
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who want quick
coffee
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.
As a result
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, small local
cafés
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, which usually operate with limited budgets and are located in less visible areas, struggle to compete.
This
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reduces their customer base and threatens their long-term survival.
On the other hand
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, local
cafés
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are not completely powerless and can still survive despite the rapid expansion of
chains
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. Small, family-run
cafés
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often provide a cosy atmosphere and personalised service that large
brands
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cannot match because these
cafés
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are closely connected to their local communities, staff tend to know their
customers
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well and can tailor drinks to individual preferences.
This
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personal interaction makes
customers
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feel valued and encourages fierce loyalty.
In addition
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, many people prefer the unique character and relaxed environment of independent
cafés
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over the standardised experience offered by
chains
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.
As a result
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, local
cafés
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can maintain a loyal customer base by focusing on quality, individuality, and close relationships with their
customers
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. In conclusion,
while
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it is true that big
brands
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have strong advantages in terms of finance, advertising, and location,
this
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is a short-sighted view that local
cafés
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will completely disappear.
Although
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coffee
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chains
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create strong competition, small
cafés
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can continue to survive by providing personal service and a comfortable atmosphere that many
customers
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prefer.

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task response
State your main view clearly in the intro and repeat it in the end.
coherence
Plan your essay with one idea per paragraph and a clear topic sentence.
coherence
Use linking words to show order and contrast (but, also, however, for example).
task response
Add more real or close examples to back your points.
grammar
Check grammar and spelling to keep easy read.
coherence
The essay shows both sides of the issue.
task response
It uses examples to back points.
coherence
The conclusion restates the view.
Support ideas with relevant, specific examples

Examples make your writing easier to understand by illustrating points more effectively.

Examples, if used properly, not only help you get higher marks for ‘Task Response’ but also for ‘Coherence’.

When giving examples it is best to put them after your main idea or topic sentence. They can be used in the middle of supporting sentences or they can be used to start a new sentence. There is no rule for where exactly to give examples in essays, logically they would come after your main idea/topic sentence or just after a supporting sentence.

Linking words for giving examples:

  • for example
  • for instance
  • to illustrate this
  • to give a clear example
  • such as
  • namely
  • to illustrate
  • take, for example
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