Some companies sponsor stars and sport players as way to advertise for themselves. Some people think that it is good, while others think that there are more disadvantages. Discuss both views and give your opinion.

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Many organizations promotes public figures and athletes in
other
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order
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to
publicize
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publicise
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themselves. Some think that it is a good
idea
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idea,
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while
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on the other hand
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, others believe that
they're
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it's
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more bad in it.
This
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essay will disscus the both views and give its own take.
To begin
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,
Audience
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the audience
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easily gets influenced by the stars,
people
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tends
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tend
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to get convinced about a particular product when it's being used by
popular
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a popular
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person. It doesn't matter to them if it's good or bad because they believe
It's
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it's
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the best when it's being consumed by their
favorites
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favourites
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, so
this
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is a good business strategy for companies that would want to sell out fast by using a person in the limelight to pull the crowd and their target audience. As it's seen as trends by many.
For instance
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,
adidas
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the adidas
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company doesn't use just anybody to model
their
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the
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products
they
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, they
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uses well known
people
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like Kendal Jenner and the likes.
On the other hand
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, it sets
as
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apply
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limitations for striving and
not known
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unknown
people
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as they are not given opportunities to showcase their potential. Many
people
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would want to work with big brands
influence
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to influence
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for
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apply
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them and start from somewhere
but
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, but
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because these individuals are not yet known by many or have their audience in the social world, no company would want to risk the idea of working with
them
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them,
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as it might attract low sales and not
meeting up with
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meet
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the
companie's
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company's
target goals for the year.
For example
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,
their
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there
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are so many
persons
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people
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who would like to model for
viva detargents
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Viva Detargents
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, even for free
but
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, but
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because they are not known as big
celebrities
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celebrities,
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they are not considered
as
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apply
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the best to represent their brand. Conclusively, personally I strongly believe that it's best to use a star to represent the brand as it makes products appear trendy and attract many
people
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to try
.
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,
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while
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on the other hand
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it reduces the opportunities for non popular person to strive and be known.

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task response
Answer both sides in a more equal way. Your view is clear at the end, but the bad side needs more full detail.
task response
Add more clear main ideas. Some points are good, but they need more full support and explanation.
task response
Use examples that are clear and fit the point well. Your examples help, but some feel a bit general.
coherence and cohesion
Make topic sentences more clear at the start of each body part.
coherence and cohesion
Link ideas with simple words like 'first', 'also', 'however', and 'as a result' in a more careful way.
coherence and cohesion
Check paragraph unity. Some sentences are long and hard to follow, so keep one main idea in each paragraph.
task response
You answered the task and gave your own view in the end.
task response
You included both the good side and the bad side.
coherence and cohesion
Your essay has a clear start, body, and end.
coherence and cohesion
You used examples to support your ideas.
Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Topic Vocabulary:
  • sponsor = give money to support something
  • celebrity = a famous person
  • brand image = the way people see a company
  • trust = believe that someone or something is good
  • influence = power to change people’s ideas or actions
  • audience = the people who watch or listen
  • promote = help sell or support something
  • scandal = bad public event or shocking news
  • consumer = a person who buys things
  • quality = how good something is
  • competitive market = a market with many strong sellers
  • role model = a person others want to copy
  • emotional buying = buying because of feelings, not need
  • public attention = interest from many people
  • match the product = fit the product well
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