In their advertising, bussinesses nowadays usually emphasise that their products are new in some way. why is this? do you think it is a positive or negative development.

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With the growing competition between multiple businesses, most of them try to make their product unique so it
get
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gets
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more attention. The main purpose of the business is to generate
sales
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so it remains successful, but keep maintaing
this
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performance is difficult when multiple competitors
comes
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come
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in. So organisations used advertisements as their tool to present their items in a unique way so
it
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they
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gain more popularity.
Advertisement
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Advertisements
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could boost the
company
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company's
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products
and
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, and
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it will have positive development and results for the
organization
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organisation
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as they can get multiple reviews of their products
and
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, and
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they can
further
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work on them to make
more
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them more
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diverse and useful. Businessmen
also
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hire people or content creators to promote their products and keep the world updated.
For example
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, Coke launched their limited run of older designs for a
little
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short
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time
frame
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,
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which ended up doubling their
sales
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as people
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besides
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, besides
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drinking the cans, started to collect them. Businesses could use ads and
further
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promotion methods.
However
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, these methods yield results for a short amount of time. After that, it may have a negative impression on crowds. If the piece quality goes down or
individuals
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if individuals
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do not like the new packaging design.
Moreover
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, if the advertisement
altogether
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apply
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is not presented well. The result could be more dangerous if not measured properly
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, the
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the unit popularity
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as it
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will fall and
will
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apply
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affect the
sales
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and even lead the company down in the graph
from
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compared to
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its other competition. I think advertisement is a positive development for the companies as it will help them generate more
sales
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and keep them toe to toe with other competitors.
Secondly
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,
this
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will help them collect information about their units and where more work is needed to be done
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. Also,
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also
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this
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change will let them collect the data about the future as well.

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task response
Explain more clearly why firms say a product is new. For example, they may want to make people feel that they need the latest item, stand out from other firms, or bring old buyers back.
task response
Your main view is positive, but the negative side is not fully explained. Say clearly why the good points are stronger than the bad points. You could also say that this is only good when ads tell the truth.
task response
Keep the ideas close to the question. The point about getting reviews and data is less direct. Focus more on how “new” ads affect buyers, firms, and waste.
task response
Develop the Coke example. Explain why the old designs made people buy more, and link it back to the idea that firms use “new” or special products to increase sales.
coherence and cohesion
Make each main paragraph start with one clear idea. For example: one paragraph on why firms do this, one paragraph on why it is positive, and one paragraph on its possible bad side.
coherence and cohesion
Some sentences have too many ideas, so they are hard to follow. Break them into shorter sentences. For example, instead of “The result could be more dangerous...”, state the cause first and then the result.
coherence and cohesion
Use links more carefully. “However” should show a clear contrast with the idea before it. In the third paragraph, make the change from short-term sales to possible bad effects more direct.
coherence and cohesion
Avoid repeating “products”, “sales”, and “advertisement” too often. Use simple other words such as “items”, “goods”, “ads”, or “this change” when the meaning is clear.
task response
You answer both parts of the question. You explain that firms want more sales and attention, and you give your own view at the end.
task response
The Coke example is clear and helps show how a new look can make people want to buy a product.
coherence and cohesion
Your essay has a clear start, main paragraphs, and an ending. The last paragraph gives a direct answer to the question.
coherence and cohesion
You use linking words such as “For example”, “However”, “Moreover”, and “Secondly” to show how ideas are linked.
Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general
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