Many companies use an advertisement to increase sales. What are the main reasons that make an advertisement effective? Is it a good thing or a bad thing to society?

With the advent of digital media, companies have been striving to increase their sales by using different ways to make their advertisement more effective.
This
has both a positive and negative effect on society. Celebrities have been used to endorse various products.
Firstly
, they are famous among
the wide
Suggestion
the wider
population.
Secondly
, there are seen as a role model by many people.
For instance
, research has shown that people tend to buy their favourite star use or endorse. While making different ads, the agency
also
keeps in mind the target audience.
For example
, a tv commercial of some toy usually incorporates a child or cartoons to make it more appealing to children.
However
, these advertisements can have
good or bad impact
Suggestion
a good or bad impact
on society. It can be good for the companies, as it is a source of introducing their products in the market.
Nevertheless
, for
consumers it
Accept comma addition
consumers, it
can be bad in some ways.
For example
, people consider some brands as a status symbol, which put pressure on other population to buy things they do not even need. In conclusion, advertisements have changed the way a product is now sold. In my opinion, it has mixed influence on the society as a whole.
Submitted by osamah.shahid on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

What to do next:
Look at other essays: