Many companies use advertisements to increase their sales. What are the main factors that make an advertisement effective? is advertisement a good thing or a bad thing for sociaty?

Every company is interested in increasing their sales, and one of the most common ways to do so is by using advertisements. Creating an effective

advertisement

is not an easy task and there are many factors to be considered before the final result. Recently, due to the massive increase in online publications, more and more people are questioning whether

advertisement

Suggestion

an advertisement

the advertisement

is a good thing for our

sociaty

an extended social group having a distinctive cultural and economic organization

society

. There are two main factors that should be included if we are interested in

creasting

make or cause to be or to become

creating

a good

advertisement

.

First

, the target population should be carefully characterized. If we are interested in publishing a new brand of running shoes, it is crucial not only to direct it

toward

Suggestion

to

people who

are engaging

Suggestion

are engaged

in sport, but specifically to people who are running frequently.

For example

, running companies

such

as "Asics" or "Brooks" directs their

advertiesments

a public promotion of some product or service

advertisements

advertisement

to the running community by using professional marathon athletes and,

as a result

, people

understans

know and comprehend the nature or meaning of

understand

these brands create shoes specifically for running rather than daily use.

Second

, an

advertisement

should be short and easily understandable. Creating short and catchy phrases that "stick" in our head make sure we will not forget them fast. To illustrate, "Nike" created the phrase "Just do it".

Also

, "Parker", the famous pen company, created the phrase "for those who want the best".

Although

advertisements can assist companies greatly, in my opinion they are bad for our

sociaty

an extended social group having a distinctive cultural and economic organization

society

. In modern days we are frequently connected to the internet through our phones, and as a

consequence we

Accept comma addition

consequence, we

are

constatly

without variation or change, in every case

constantly

exposed to

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Suggestion

advertisements

that may cloud our judgement and prevent us from making a clear minded decision.

As a

result our

Accept comma addition

result, our

sociaty

an extended social group having a distinctive cultural and economic organization

society

can be easily manipulated based on the

whishes

hope for; have a wish

wishes

of the

advertisement

Suggestion

advertised

companies.

For example

, if I am interested in buying a new car, being exposed to repeated advertisements by "Ford" can prevent me from buying a better car which is safer and more

environmentaly

for the environment

environmentally

environmental

friendly. To conclude, factors associated with creating a good

advertisement

include characterising the target population and creating a short an easy

slogen

a favorite saying of a sect or political group

slogan

slogans

. Despite that, I believe that advertisements are

harmfull

causing or capable of causing harm

harmful

to our

sociaty

an extended social group having a distinctive cultural and economic organization

society

and should be regulated.