Briefly discuss your career objectives post-graduate school. How will your professional experience, combined with our degree program, help you to achieve these goals? What are your alternative career paths? (350 words)

My
career
goal after receiving
MSc Business Analytics degree
Suggestion
an MSc Business Analytics degree
the MSc Business Analytics degree
is to become a business or marketing consultant to help companies shape out marketing strategies and leverage insights from data.
For
Suggestion
In
my previous role as a marketing and communication manager in the hospitality
industry
, I have developed strong interpersonal skills,
communicational
Suggestion
communication
communications
skills, and event organizing skills by designing marketing campaigns and coordinating all logistics.
In addition
, as a person who has studied aboard and worked
in
Suggestion
with
global organizations, I am equipped with the soft skills to work with international clients especially those who come from the world’s leading organizations. Prior education and experience in the marketing area can serve as a good foundation.
However
, I realized there are tremendous transformations driven by technology in the marketing
industry
. When I designed marketing promotions to roll out on multiple channels, the major revenue always comes from the digital platforms. Consumers leave a massive digital trail, and all industries are looking to turn
this
plethora of consumer data into value through advertising and by offering better products and services. The Business Analytics
program
will equip me with the exact skills needed to visualize information from data and transform insight into managerial actions that fuel business growth. I have chosen my
career
path under the big subject “Marketing”. My experience and knowledge
are
Suggestion
is
mostly in the hospitality
industry
. By acquiring the latest knowledge, managerial insights, and best
industry
practices to excel in the marketing professions, I can successfully switch my
career
from a Marcom manager to a marketing consultant or business consultant. My alternative
career
path will be under the same subject “ Marketing”, but
instead
of switching
industry
. The MSBA
program
will advance my technical skills to gain competitive advantages in today’s data-driven world and enable me to understand different
skillsets
Suggestion
skill sets
and technology that are used across various industries.
Also
, Daniels college provides access to the leading technology vendors due to the partnerships with IBM/SPSS, Tableau, and Microsoft. For these reasons, I know the Business Analytics
program
at University of Denver is the
program
I want to pursue.

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