Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

#sales #consumer #goods #power #society

Nowadays, advertising strategy is one of the main competencies

company

should have. Effective advertising can persuade a not potential buyer to buy the

product

Although

I agree that advertising can boost sales, but I don’t think it will be sustainable for

long term

Suggestion

the long term

. With an accurate marketing intelligence, the

company

can trace a potential buyer even for a niche market and with a great design, they can attract people. The

last

, accurate

product

positioning can attract

impulsive buyer

Suggestion

an impulsive buyer

as well.

However

this

strategy is only effective for

first

purchasing. The

variable that can make people come again to buy the

product

is about the quality. If a

company

can solve customer’s problem with

product

features, so they will engage

Suggestion

with

the

product

. According to me, Apple’s

product

can represent above condition. Based on discussing with users of Apple, some of them said that their

first

reason to buy Apple because of their branding. The branding will differentiate the user as high-class society. But, after using

this

product

, they feel secure from hacker.

This

feeling

make

Suggestion

makes

is made

customer

loyal

Suggestion

loyalty

with the

product

and the result is Apple can book high sales every year. To sum up these paragraphs, I agree if the power of advertising can increase sales but it is only for

first

purchasing. To get high sales continually, the

company

have

Suggestion

has

to focus on their quality, services, price,

etcetera

Mon Jan 27 2020

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Sentence 3 - Discussion
Sentence 4 - Conclusion

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6Linking words
meeting the goal of 7 or more
2Word repetition
meeting the goal of 3 or fewer
7Grammar mistakes
 

4 paragraphs

230 words

<4

Overall Band Score

Coherence and Cohesion: 4.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 5.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 5.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 4.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

consumer behavior
perceived need
lifestyle aspirations
brand image
prestige
psychological techniques
scarcity
social proof
celebrity endorsements
technological advancements
product innovations
emerging consumer needs

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Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

Fully explain your ideas

Essentional vocabulary list for IELTS Writing 7+

Big salary is much more important than job satisfaction. Do you agree or disagree? Provide relevant examples if necessary.

Nowadays most green lifestyle is becoming more and more popular in both developed and developing countries. Some argue it greatly is better for the environment. Others believe that changing one's lifestyle is too ambitious. Discuss both views and give your opinion.

Technology is being used more and more in education. Some people say that this is a positive trend, while others argue that it is leading to negative consequences. Discuss both sides of this argument and then give your own opinion.