Many people patronize larger industries and ignore local shops because the big firms invest a lot into promotion and marketing. What can this cause to the local shops? What can be done to make people patronize the local shops?

Major establishments have mastered the skills to lure consumers to them by investing much in

productions

Suggestion

the productions

and marketing of their products.

This

may be detrimental to the survival of local

industries but

Accept comma addition

industries, but

modalities to draw people towards local firms are not far-fetched. When people ignore local products for those of big firms, the survival of the local firms

become

Suggestion

becomes

increasingly threatened. Their supplies exceed the demand for their goods and before long,

such

industries may go bankrupt.

This

is exemplified by the Steel Rolling Industry that folded up when the International mill was established by a foreign investor and people started procuring relevant materials from the foreign firm.

Besides

,

such

a paradigm shift can worsen the standard of living of the common man because many local firm workers will lose their jobs once the local industries cannot thrive. Many families will suffer hunger and starvation

as a result

and

this

will not bode well for society as a whole. To make people start buying things from the local stores, the stores must add taste to their products.

This

may range from

discounted prices

Suggestion

the discounted prices

of goods as well as taking the products to the doorsteps of the buyers.

Furthermore

, the local shops should try to

rebrand

a name given to a product or service

brand

their products to meet international

best standards so

Suggestion

best standards, so

as to foster healthy competition with the bigger firms. With these, local shops will be able to attract more customers. Overall, when people patronize the bigger industries rather than local markets, the latter could go bankrupt and the attendant loss of jobs could bite hard on many families. The local shops can improve their patronage by subsidizing their products while

also

rebranding

the act of stigmatizing

branding

their products to improve the