Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

Advertisements can inform consumers about the
information and help them to make the best choice. Currently, there is an argument that the high sales of commodities are the results of the development of advertisements, rather than the actual demands of customers. I do agree with
, the high sales of some products are the consequences of a considerable number of persuasive advertisements aiming at selling brand images. To be specific, in order to maximize the benefits, many factories tend to invite hot celebrities to endorse their commodities, which appeals to those impulsive fans and brings about high sales. Simultaneously, the publicity expenses are likely to be transferred to the price of the commodities, and
, the sellers achieve high profits, while customers may suffer from meaningless financial expenditures. The
point to make is that advertising always manipulates consumers into buying the commodities that they do not actually require. Many misleading advertisements tend to exaggerate the efficacy of some goods and tempt people to purchase them.
For instance
, some television commercials selling health products targeting the elderly, most of whom are lacking in discernment. These health products with false advertisements easily convince the old of their effects and encourage them to pay for the goods. As a matter of fact, these products are not able to meet the health demands of the old. In conclusion, I totally approve of
opinion. From my perspective, advertising behaviours in a free market should be effectively regulated, and that exaggerating the non-qualified products should be strongly resisted.
Submitted by Cherrie on

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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