Some feel that the effects of advertising are positive for individuals and businesses, while others think they are negative. Discuss both sides and give your own opinion.

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Advertising has always been a controversial topic as there are different impacts on both companies and
customers
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. In my opinion, it benefits businesses by gaining more sales but negatively affect buyers. Advertising became popular when TV was a favourite entertainment media. Many businesses took advantages of TV ads to expose their products to the average
customers
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,
thus
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the tactic successfully increased their sales and reputation. Recently, adverts are developed to target specific
customers
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thanks to the Internet, which make them even more effective because there will be a higher chance that they can capture the
people
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who may interest in advertised products. For companies, spending on marketing especially advertising is a must if they want to attract more
customers
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.
However
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, advertising opponents point out many downsides, which impacts the individual.
First
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, it changes buyer behaviours because
people
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may grow a desire for things that they may not need.
For example
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,
instead
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of spending for their basic needs, many eager to buy fancy things to satisfy themselves.
Secondly
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, due to mass production, product prices drop significantly. With the power of marketing, many
people
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are persuaded to buy them. In fact, there is a significant amount of
people
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who live paycheque by paycheque because they want to buy everything that they like.
Finally
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, a long-term effect of
this
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buying habit may terribly impacts on the environment since more material are used to produce but the age of usage is low. To conclude, I believe advertising brings many advantages for businesses while it causes some serious issues for the society because it affects individual behaviours.
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    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
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    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
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Topic Vocabulary:
  • advertising
  • positive effects
  • negative effects
  • individuals
  • businesses
  • awareness
  • information
  • entertainment
  • discounts
  • promotions
  • job opportunities
  • increased sales
  • profits
  • brand visibility
  • recognition
  • competitive advantage
  • product diversification
  • service diversification
  • influence
  • consumer behavior
  • unrealistic standards
  • beauty
  • invasion of privacy
  • financial pressure
  • high costs
  • misleading practices
  • deceptive practices
  • negative publicity
  • reputation damage
  • increased competition
  • balancing
  • ethical advertising
  • responsible advertising
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