In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive development or negative development?

#businesses #emphasise #products #development

Businesses nowadays frequently emphasize in the advertisement that their items are innovative in some way.

Although

it seems that the statement is the same as what I believe is a positive development, the following paragraph will elaborate on the reason behind

this

approach and why that phenomenon happens before framing a logical conclusion. Plenty of people's mindset that the newest goods might always be better is the

first

particular reason why businesses these days happens to advertise their selling-product. Buyers believe that those

products

have been developed with the latest technology and make it easier for users.

Thus

, it will be beneficial for the customers,

for instance

, the Japanese company, Daikin, released an inverter air-conditioner that can save energy and costs even if it is used for a long time. Advertising will create the corporation's brand image is another reason why those doings appear. Their

products

are known to many people and can increase sales to be profitable for the company. The competition among market players encourages manufacturers to innovate more in developing their

products

to survive in today's fast-growing industrial era.

Moreover

, prospective buyers are looking for novelty. It may be observed when Apple, one of the most well-known smartphone manufacturers, releases new devices every year. Because they have a strong brand image, there is always a high demand for their

products

. With the help of advertisements, they successfully capture the attention of the buyers for their new

products

and boost the company's profits. In conclusion, I support the perspective that advertisement is given positive development for the customers and the companies. Purchasers will receive better items than the previous ones, as well as the most up-to-date technologies. While having a strong brand image will benefit businesses by increasing sales and profitability.

Submitted by Vanda Majas on Sun Aug 01 2021

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Fully explain your ideas

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Paragraph 1 - Introduction

Sentence 1 - Background statement
Sentence 2 - Detailed background statement
Sentence 3 - Thesis
Sentence 4 - Outline sentence

Paragraph 2 - First supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 3 - Second supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 4 - Conclusion

Sentence 1 - Summary
Sentence 2 - Restatement of thesis
Sentence 3 - Prediction or recommendation

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6Linking words
meeting the goal of 7 or more
1Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

293 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

6.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive development or negative development?

Fully explain your ideas

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