In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive development or negative development?
In today's world, competition among business
organisations
is increasing day by day. Nowadays, organisations
are taking some steps so that their commodity will be emphasised around the country as well as the globe. In their advertising, businesses are trying to set up an idea that their items are a novice in any way. Increasing the competition in the business field might be the reason for this
. However
, in my opinion, I think it is a negative development.
To commence with, business organisations
are always trying to get people
's attention so that they can be placed in the highest position as compared to other institutions. For example
, in the world, mobile phone organisations
are producing a new model within a short period of time for acquiring people
's attention as well as the market
demand. As people
are always attracted by new things
, they make the advertisements in such
a way that their commodities are only innovative things
in the market
. Thus
, they can gain popularity and able to attain a good place in the world.
In spite of having a good position in the market
for advertising their products as new things
, it has some disadvantages in the long run. For instance
, presently many organisations
are announcing that their items are new. But, unfortunately, their products don't meet the quality of the innovative things
. As a result
, people
get a negative message from those organisations
that can be exacerbated the market
demand for those things
in the future.
To conclude, though some companies are advertising to the community that their products are latest to get the good market
values, it can diminish the advertising demand in the following days if the quality doesn't meet the requirements. It is recommended to advertise the product's real quality rather than a false one.Submitted by shossain9 on
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