In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this ? Do you think it is a positive or negative development ?

Nowadays, businesses usually emphasise that their products are new in some ways in their advertising.
This
is the result of harsh competition in the market. From my point of view, I would say that it might an advantage for those businesses but it is a negative development for product's consumer. In
these recent
Change the determiner
this recent year
these recent years
show examples
year
, we can not refuse that an advertisement took a huge role in consumerism's business for inviting people to buy their goods,
moreover
this
method always works. There are plenty
competitors
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of competitors
show examples
in the market. So it could
forced
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force
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a company to actually inventing some new features before
new
Correct article usage
a new
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product
launched
Add a missing verb
is launched
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.
For example
, the most famous technology's equipment brand "Apple" launch their new versions of
smart phone
Correct your spelling
smartphone
show examples
"
Iphone
Correct your spelling
iPhone
" every
year
. They try to upgrade their design and add more functions for improving
quality
Correct article usage
the quality
show examples
of cell
phone
Fix the agreement mistake
phones
show examples
. The interesting advertising would easily gain a lot of attention from the audience.
Furthermore
, it
quite
Add a missing verb
is quite
show examples
challenging to meet the audience expectation.
For instance
, the well-known women's underwear line, Victoria Secret, create a fashion show every
year
to illustrate their newest design. Whilst, they just cancel the show
last
year
because of a decreasing of buying rate, no more
popularity
Replace the word
popular
show examples
among the customer. Because the process of re-use and mix and match with their own's old design
then
re-present in
new
Add an article
the new
a new
show examples
package does not meet the audience expectation. In conclusion, I would say advertisements
these day
Change the determiner
this day
these days
show examples
have a mega impact on us due to purchasing's
decision
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decisions
show examples
. The way that these businesses are improving their product to get over their market's competitor and become a consumer's choice is an advantage for customers.
Although
,
a
Correct article usage
apply
show examples
mislead or exaggerate advertising is still unexceptional, especially the
royal
Correct your spelling
loyal
show examples
customers.
Submitted by tanat30635.ts on

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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