Large businesses have big budgets for marketing and promotion and as result, people gravitate towards buying their products. What problems does this cause? what could be done to encourage people to buy local products?

This

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is true that huge

companies

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spend an enormous amount of money on marketing and people are

pesuated

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persuaded

to purchase their goods.

This

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fact has various possible repercussions,

however

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, there are a lot of measures

can

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that can

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be taken to tackle

this

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issue. Some of these problems and solutions will be addressed in

this

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essay. Regarding

to

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apply

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the most obvious consequents of

this

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matter, undoubtedly, the marked budgets spent on the promotion of the populace by large firms plays a significant role in the diminishing power of tiny concerns for survival.

In other words

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, local

companies

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which have insufficient resources to provide effective promotions have to leave the market inevitably.

Furthermore

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,

as a result

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of small firms' bankruptcy, thousands of job opportunities disappear in local communities.

For instance

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, in Iran, two

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thousand

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thousands

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thousand

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of small corporations have bankrupted in recent three years due to

contemporary

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the contemporary

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competitive situation and intense pressure of large concerns.

On the other hand

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, there is a vast range of actions

which

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that

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can be taken to eradicate or alleviate

this

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issue.

Firstly

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, governments should financially support the regional trades in order to make their products more economical for people.

this

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is a fact that the

existance

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existence

of local communities depend on regional trades,

therefore

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, it is one of the governments' responsibilities to support these types of

companies

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.

Secondly

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, tiny corporations should emphasise marketing in cyberspace because it is far more economical and completely

effordable

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affordable

for them.

For example

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, in Italy, the rate of leaving the market by litte

companies

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have been decreased dramatically in recent four years by taking advantage of these two approaches. In conclusion, it is obvious that spending a huge amount of money on the

persuation

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persuasion

of the public to buy big businesses' goods generates various problems,

such

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as jobs and tiny concerns disappearing, whilst some contributing steps need to be taken to tackle these troubles

for example

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governmental supports for small firms and putting emphasis on marketing in social

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media

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medias

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media

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.