Advertisements are the most important marketing strategy to enhance the sale of products? do you agree or disagree?

An advertisement is a tool that helps companies to establish their products and services in the market. The use of it as a medium to increase a sale revenue was always debatable but now it has become more controversial as there has been an exponential rise in expenses related to the marketing of the product by business organisations. I am in partial agreement with a given statement as adverts

also

create a link between a seller and a buyer. In a subsequent, paragraph I intend to shed light on a given topic with a proper conclusion and an appropriate illustration. Analysing the statement and explaining

further

, the

first

and foremost reason behind

this

is that in

this

cut-throat era, there is stiff competition between the various firms to capture the share for their goods,

thus

they use a plethora of commercials to enhance the sale revenue. To vindicate, Pepsi and Coca-Cola are the leaders in the soft drink and both spend huge amounts on posting posts on social platforms like Facebook,Twitter and many more to compete with others.

Secondly

, customers got influenced through celebrities or sportspeople,

thus

firms use celebrity endorsement to sell their products.

On the other hand

, bulletins can be used for different motives

besides

boosting sales

such

as an increase in the awareness of the customer. To exemplify, government departments broadcast different announcements or their policies through it to notify the public.

Furthermore

, it is a useful technique to launch new merchandise and helps in creating a brand image. To Conclude, it's an accredited fact that advertisement generates revenue but it

also

provides a cutting edge in

this

competitive market,

therefore

its merits cannot be ignored in long run.