These days, marketing strategies play a crucial role when it comes to
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the best way to lounge a product. Some companies are of the idea that by focusing on the "new" factor they can attract more customers. I believe that
this
trend can have a negative impact on people's
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from a psychosocial perspective.
First
of all, the major reason
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why businesses use
this
method is only for the sake of profit.
In other words
, in today's world, the newer is the product, the higher is the income, so
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, more and more companies are starting to take
of
this
modern vision and implement it in their publicity campaigns. A clear example of
this
is Apple, which uses
this
selling strategy to increase its figures annually and
also
educate its consumers to keep purchasing the
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lastestCorrect your spelling
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devices.
As a result
,
this
might lead to
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excessive and
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innecessaryCorrect your spelling
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consumption of goods.
Considering all the psychosocial aspects of
this
development, I think that
this
can have a detrimental effect on the mental
of individuals. In short, the desire of wanting more and more seems unstoppable and
this
behaviour can lead to a constant feeling of dissatisfaction, and perhaps depression at its finest.
For instance
, buying new products, like technological gadgets, can make one's feel excited at the beginning;
however
,
this
feeling is not permanent and one will come back to their initial stage of discontent.
To conclude, it is clearly seen that the new-world marketing strategies are developing incredibly fast.
Although
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companies are creating new products that might improve people's
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, the way they are presenting
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is concerning
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say the least. People should reflect on the long term consequences of
this
phenomenon.