Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

At

this

present time, it is believed by some that high sales of popular

commodities

are a sign of powerful advertising and it does not mean that society actually needs that product. I completely agree with

this

statement. In

this

essay, the reasons for

this

will be discussed.

To begin

with, people tend to

use

familiar brands and

commodities

that have been advertised before, because they trust them more even if they do not need them. To illustrate

this

, recent studies have shown that the public tends to

use

famous products because they think that those goods are more effective and

also

safe and they are sceptical of unknown

commodities

even if there is no evidence to support them.

For instance

, many buy apple products solely because of their brand.

Therefore

, society has more tendency to

use

highly advertised brands and they prefer them even if they do not need them.

Lastly

, marketing today relies on artificial intelligence and its goal is to sell more

commodities

to more people and it does not care if they need them or not.

This

can be seen in online adverts. AI uses the public's data to

use

more efficient ways to sell things to them.

For example

, studies have shown that people like to buy things they do not need with AI designed adverts.

Thus

, using AI to maximize our marketing abilities will make us ignore the needs of our customers. To conclude,

companies

Change noun form

companies'

company's

show examples

usage of technologies

such

as artificial intelligence makes them ignore the needs of customers and branding which makes customers trust them even if they do not need them. In my view, it is obvious that popular goods are bought because they were well-advertised. Given the circumstances, it is recommended to involve the government to try to correct

this

process.