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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #emphasise #products #development
It is not uncommon to see that
products
 showed shown in advertisements nowadays always imply that they are new in some way. In
this
 essay, the reasons for
this
 trend will be discussed and I will explain why I view
this
 as a positive one. The most obvious reason for those firms constantly seeking new features to advertise their
products
 is that they want to have advantages over their
peer
 companies. There are various choices in the market for
customers
, it is hard for them to stick to one product for too long. They will either get bored or be attracted by other newly released items. In
such
 cases, updating the
products
 frequently can help the businesses maintain the old
customers
 as well as convince new clients
customers
 to choose their
products
instead
 of the ones from their
peer
 companies. In my view,
this
 is a positive trend as it can encourage
creativity
 and motivate people to make innovations. To win from the
peer
 competition in the market, those manufacturers would try ever harder to produce new
products
.
This
 means more funding would be allocated
into
Change preposition
to
show examples
 inventing and
also
 that more employees with the qualities of
creativity
 would be hired and promoted, making people address
creativity
 more in the society,
thus
 more interesting
products
 can be invented, offering more choices to shoppers. As discussed above, businesses usually emphasise the new traits of their goods these days due to the reason that they want to win the competition among
peer
 companies, addressing more attention from
customers
. And
this
 is a positive trend as
this
 can encourage
creativity
 and trigger the market to offer better
products
.
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Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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