Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extend do you agree or disagree?

Nowadays, developed communicational ways have set the stage for media and advertisement to flourish in that people buy essential or maybe some surplusage commodities every day which are widely advertised by the media. I almost agree with
this
notion that some of these purchases are more due to extensive advertising rather than the needs of the community, yet in my opinion, two factors can have an influence on
this
matter which are the individual economic situation and the level of buyer’s scrupulosity. In the following, I am going to discuss these factors comprehensively.
To begin
with, a person’s financial condition is one of the most important matters which impresses the type and the number of goods which they are to be purchased.
For instance
, a poor individual who has to work many hours per day neither has the time to spend watching advertisements nor has enough money to buy extra goods, so he/she tries to dedicate his/her income only
to
Replace the word
too
show examples
much needed and necessary items.
On the other hand
, the rich have more money and more purchasing power, and they are able to buy rather extra products maybe those that are not necessary, but advertisements pretend them as pivotal ones.
Moreover
, buying
such
merchandise depends on one’s personality and scrupulosity in that the more a person is easy-going and naive, the more will be the effect of media on him, while seldom are strict and precise people deceived by advertisements. In conclusion,
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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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