Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

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Nowadays, we are able to see
advertisements
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everywhere including on television or streets. From my perspective, I agree that advertising has a great influence on citizens to buy some
products
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unnecessarily, while I do not think that
consumers
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are controlled by advertising. On one hand, many advertising companies invite popular singers or actors to endorse
products
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.
People
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, especially teenagers or young adults, are affected easily by these
advertisements
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from their favourite singers or actors, even though they do not really need these goods.
Besides
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,
products
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look more attractive on the television screen and its information only focuses on their benefits.
For example
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, cosmetics
advertisements
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often use edited images and promise
consumers
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that their
products
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can make
consumers
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younger and feel more confident.
As a result
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,
people
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without any consideration buy these
products
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on impulse.
In addition
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, a series of advertising campaigns tend
consumers
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to buy the same
products
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whether it is necessary to need or not.
On the other hand
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,
consumers
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are not controlled completely by advertising.
People
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can make decisions to buy things that they want. Individuals have their own spending habits and preferences. If
people
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get enough income, they would have the right to decide what they consume.
Furthermore
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, some
people
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try to allocate their budgets because they have limited income that they are able to spend.
This
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means that they cannot be easily affected by
advertisements
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. In conclusion, advertising could encourage the consumption of
people
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,
however
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it is difficult to say that everyone is easily influenced by advertising.
Submitted by litahlia0 on

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    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
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    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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