Many companies sponsor sports to advertise their products or service. What advantages and disadvantages does this bring for the teams and individuals that these companies sponsor?

A lot of organizations and companies now sponsor sporting activities to showcase what they sell. To each individual and

team

, it serves as a source of additional income and

also

as a

brand

but there are a few drawbacks. One evident benefit to sportsmen from companies branding

sports

events is that aside from their weekly wages, it serves as an additional financial source to them.

In other words

, many of them find

this

avenue as another way to earn more money as

sports

professionals.

For instance

, the top-rated multiple award-winning

footballer

Change to a plural noun

footballers

show examples

; Cristiano Ronaldo became the highest-earning footballer following several endorsement deals from Puma, Nike and Adidas. Another reason why financing

sports

by several institutions is beneficial to sporting teams is that they become the official

brand

of those teams. In the sense that, each

team

have a unique name attached to themselves

hence

are able to maintain popularity, uniqueness and marketability.

On the other hand

,

this

could be disadvantageous to

sports

players

and teams. One is that a taunt In the reputation of a

brand

could negatively affect a

team

. Meaning that, if a

brand

should have an offensive popularity, it could lead to a loss of fans for the

team

they represent.

This

also

goes for individual

players

.

Furthermore

,

in addition

, many it these companies are only in for businesses, so, if a

team

or player is not performing well, they could withdraw their partnership and move to others. On many occasions, the

team

or

players

are left at the receiving end.

For example

, during a social media outrage on account of a popular footballer kicking his dog pet, he recorded a significant loss of endorsements and almost became bankrupt. In summary, on the

players

' end, there are several plus to many agencies sponsoring

sports

however

, the side effects cannot be underplayed. Meanwhile, branding

sports

will actually go a long way in benefiting a

team

and the

players

financially.