In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #emphasise #products #development

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In today's competitive era, majority of the entrepreneurs focus on promoting their goods by compelling their goods as different from others.

While

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it has certain drawbacks,

however

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, I still believe that it is crucial for the growth and survival of industries in the

market

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To begin

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with, the major reason behind advertising the

products

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as something new is the survival from tough competition. Globalisation has led many companies to trade their

products

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across the world.

Therefore

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, local businesses have started facing a lot of competition. from international rivalries.

Thus

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, in order to maintain their position in the

market

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, many entrepreneurs are using

this

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strategy of manipulating the minds of consumers. They try to promote their

products

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by differentiating from other selling

products

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and stating some special features or uses.

This

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increases their brand visibility on social media websites

such

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as Instagram and Facebook. Admittedly,

this

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strategy has a downside After consuming the

products

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, customers generally get aware that whether it has some exceptional quality or it was just fake to attract them.

This

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may lead to a decline in sales in the future if the

products

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lack

such

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uniqueness.

For instance

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, two cosmetic companies became very popular online

last

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year, Alive and Skincraft. The one which is really offering something different is flourishing nowadays and the other one might get vanished from the

market

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soon. In my opinion, despite some drawbacks, it is definitely a positive trend. Businesses might be able to attract and retain a few customers with high purchasing. power. In

this

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mass consumption society, youngsters easily get bored with the same thing. They are always looking for something new to get rid of their dull and monotonous life.

This

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is definitely a positive trend from a business perspective.

To sum up

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, I personally believe that companies should try to attack and retain customers by genuinely producing something unique in the

market

Use synonyms

Submitted by babit.batra1992 on Thu Jan 26 2023

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Examples make your writing easier to understand by illustrating points more effectively.

Examples, if used properly, not only help you get higher marks for ‘Task Response’ but also for ‘Coherence’.

When giving examples it is best to put them after your main idea or topic sentence. They can be used in the middle of supporting sentences or they can be used to start a new sentence. There is no rule for where exactly to give examples in essays, logically they would come after your main idea/topic sentence or just after a supporting sentence.

Linking words for giving examples:

for example
for instance
to illustrate this
to give a clear example
such as
namely
to illustrate
take, for example

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10
Linking words
meeting the goal of 7 or more
2
Word repetition
meeting the goal of 3 or fewer
0
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

7.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

5 paragraphs

314 words

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Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Support ideas with relevant, specific examples

Some people say that music is a good way of bringing people of different cultures and ages together. To what extent do you agree or disagree with this opinion?

Some children spend hours every day on the smartphones. Why is this the case? Do you think this is a positive or a negative development? Give reasons for your answer and include any relevant examples from your own knowledge or experience.

Many people nowadays decide not to work for a large company but to become self-employed. What problems might this decision cause? What can they do to solve these problems?

Some people feel that manufactures and supermarkets have the responsibility to reduce the amount of packaging of foods. Others argue that customers should avoid buying goods with a lot of packaging. Discuss both views and give your own opinion.

Some people say that devoting one's time to family activities is more important than spending time working. Others believe that dedicating one's time to work is more important. Discuss both these views and give your own opinions.