In theie advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

In theie advertising, businesses nowadays usually emphasise that their products are new in some way.

Why is this? Do you think it is a positive or negative development?
Businesses, these days, promote their
products
as something new with different quality than the same
products
as other companies. From my point of view, businesses mostly try to make a false misjudgment to sell more than their counterparts, which is negative progress in raising the sale rate. Reporting a new advantage in a product
while
other similar
products
do not have it may have several reasons.
Firstly
, most
people
tend to experience new things. It may be
due to
the sense of individual curiosity.
People
are always looking for something new that might satisfy their curiosity. Another reason is that
people
may gain more advantages by purchasing a specific product than the same ones. They want to invest in something that serves them more conveniently than other things. Pros and cons in
this
issue need to be clarified based on the company's reliability which advertises a product type. On the one hand, positive developments may occur when the promotion is based on truth and raise the awareness of customers to buy more desirable
products
.
Additionally
, by proving that the advertisement is not false, they may witness sharper growth in their sale rate.
However
,
on the other hand
, if promotions turn out to be wrong, it may lead
people
to spend their money on the wrong
products
.
Hence
,
this
may have a detrimental effect on households' budgets or savings. In conclusion, most of the advertising about new privileges of some
products
is not trustworthy and reliable. It would be better for a business to promote its goods based on its advantage.
Submitted by sepehr.kahvand on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

Topic Vocabulary:
  • Competition
  • Consumer demand
  • Novelty
  • Innovation
  • Progress
  • Differentiation
  • Attract
  • Generate
  • Interest
  • Positive aspect
  • Negative aspect
  • Emphasize
  • Balancing
  • Quality
What to do next:
Look at other essays: