Recently, the retail company you work for has been losing customers to a competitor. The company is setting up a scheme to encourage customers to stay with the company. Your boss has asked you to write a letter to the customers on your database outlining this customer loyalty scheme. Write the letter to your customers: •describing the benefits for customers of the loyalty scheme •explaining what customers must do to join the scheme •giving details of a special promotion to launch the scheme •reminding customers of the quality of your goods.
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Use a variety of complex and simple sentences
You should use complex sentences in your writing, but it does not mean that you should try to make all of our sentences complex.
‘Complex’ sentences are not actually very complex; they are just two or more simple sentences put together. Putting them together makes the essay more coherent and cohesive.
Examples:
I really want to study but I’m too tired.
I wore a warm coat because the weather was cold.
If action is not taken soon on climate change, global warming will get worse.