In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #products #development

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Nowadays, advertising plays a vital role in promoting the

products

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and services of the business. We can clearly see these days that

businesses

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try to attract the

consumers

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’ attention by focusing on the

products

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’ new

features

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This

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can possibly be

due to

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advertising trends and I personally believe that

this

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is a positive trend. In

this

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contemporary era,

consumers

Use synonyms

can access a wide variety of choices through different channels.

Businesses

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are under pressure to increase their market share and

thus

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they put a substantial effort into highlighting what makes their product different from the rest and why the

consumers

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choose it.

For example

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, whenever Apple introduces new

products

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, they highlight the new and improved

features

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of the

products

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Also

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businesses

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are exploiting human behaviour in their marketing strategy which is the customers tend to have an interest in only new

features

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that they can’t find

elsewhere

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Consumers

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can greatly benefit from

this

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advertising trend as advertisements provide the necessary info on

products

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Therefore

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, customers can make an informed decision before their purchase.

In addition

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consumers

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’ advantage,

this

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trend requires

businesses

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to continuously research and improve their

products

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which in turn makes a positive impact on the business industry as a whole. To illustrate, in the mobile phone industry once the business can’t introduce new

features

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to their

products

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every year, they will lose a competitive advantage over their rival. In conclusion, an intervention of advertising strategy to give focus on product differentiation can bring advantages to the

consumers

Use synonyms

and industry.

Submitted by myothwekhine on Thu Apr 06 2023

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Use a variety of complex and simple sentences

You should use complex sentences in your writing, but it does not mean that you should try to make all of our sentences complex.

‘Complex’ sentences are not actually very complex; they are just two or more simple sentences put together. Putting them together makes the essay more coherent and cohesive.

Examples:

I really want to study but I’m too tired.

I wore a warm coat because the weather was cold.

If action is not taken soon on climate change, global warming will get worse.

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8
Linking words
meeting the goal of 7 or more
4
Word repetition
meeting the goal of 3 or fewer
0
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 9.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 6.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 6.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 7.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

251 words

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Topic Vocabulary:

Innovation
Fast-paced
Distinguishing
Psychological aspect
Inherently
Perceived
Continuous improvement
Revolutionary
Feasible
Throwaway culture
Undervalue
Longevity
Obscure
Novelty
Unsatisfactory

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In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Use a variety of complex and simple sentences

Topic 2: Some British families decide not to buy televisions because they influence the development of the creativity of children. What do you think?

Some countries have introduced laws to limit working hours for employees. Why are these laws introduced? Do you think they are a positive or negative development?

The high sales of popular consumer goods reflect the power of advertising but not the real need of the society where such products are sold. Do you agree or disagree?

Billions of dollars are being wasted each year in space research . The money could be better used to improve conditions on earth. To what extent do you agree or disagree with this statement

Some people think that the best way to broaden young people's understanding of the world is to encourage them to travel to other countries. To what extent do you agree or disagree with this opinion? What other measures do you think might be effective?