In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development? Give reasons for your answer and include any relevant examples from your own knowledge or experience.

As an introduction, during the promotional

process

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,process

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most of the companies try to convince

public

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the public

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that their products are new. I believe that it is a good thing as it can lead to

increase

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increased

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marketing.

Hence

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the

businessmens

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businessmen

businesses

use

this

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to make a good profit. In the following essay, I will discuss some positive and negative points regarding

this

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issue. If the companies want to get a good income, they should market their products well.

Firstly

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, people like to try new items rather than using old ones.

Therefore

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they always seek new developments and,

willing

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are willing

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to buy

it

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them

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at any cost. As an example, the selling rate of a new ice cream is higher than the previous ice

creams

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cream

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. So they can earn more if they do

a

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apply

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great marketing during the promotion.

In contrast

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, these

type

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types

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of methods can cause some negative impacts too. By doing

this

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, the image of past quality products will be damaged.

In addition

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, the popularity of good items will be decreased and, some of the businesses will go

in to

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into

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bankruptcy.

For instance

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, the sales of artificial drinks drastically increased than

the

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apply

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natural fruit juices. So

this

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can cause some bad effects

also

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. In conclusion, the current trend of business promotion is that they advertise their goods as new.

Although

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it

lead

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leads

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to some harmful effects, in my opinion, it is a good development in expanding their sales to earn a good income.