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Writing Samples
Band 6

In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #products #development
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Nowadays, corporations promote their
products
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 and prefer to focus on the new in some way, which causes a heated debate that whether the advertisement should emphasize the new
instead
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 of their pragmatic effect. On the one hand, people tend to believe that new stuff is more advanced, and they are
overall
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 great for sure.
For example
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, people think that the latest iPhone14, which is much better than the iPhone 13 in all sorts of ways.
In addition
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, business owners facilitate themselves with psychological knowledge, they know it deeper than what customers need, which is beyond the
products
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, namely, a feeling that they are superior to others if possess new items.
For instance
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, a luxury handbag of the 2023 version,
which
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apply
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fulfils the superiority complex of the buyers.
On the other hand
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, new
products
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 do not mean more dependable, or more durable. Some newly invented items only exist for a few months on the market, and you can never see them again now. As we always say, time is the best judge, if a product cannot be tested over a period of time, the real quality is doubtful
as well as
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 side effects.
Moreover
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, the new
products
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 have the tendency of higher prices,
however
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, low in cost performance. From my perspective, I do believe that quality speaks louder, which does not must be new or the latest. The company should emphasize how their product can solve the problems of their clients when they promote
the
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apply
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advertisements.
Furthermore
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, it is our responsibility to report the
products
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 that mislead customers. In conclusion, advertisements can be double-edged swords, and whoever runs them, should focus on the real function
for
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of
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 the target customers,
instead
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 of how new it is. The real advertisement is , that the
products
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 passed the test through time.
Submitted by leejingsong0808 on

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To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • Innovation
  • Fast-paced
  • Distinguishing
  • Psychological aspect
  • Inherently
  • Perceived
  • Continuous improvement
  • Revolutionary
  • Feasible
  • Throwaway culture
  • Undervalue
  • Longevity
  • Obscure
  • Novelty
  • Unsatisfactory
What to do next:
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