In their advertising, businesses nowadays usually emphasise their products are new in some way. Why is this? Do you think it is positive or negative development?

In the modern world, companies tend to improve their ability to create a terrific perspective of their goods to the consumers. There are several reasons laying behind
this
case, but the effect is recognizable. I tend towards the impression that
this
is a bad innovation, but as a society, only we are in charge to judge.
This
essay will elucidate my assertions in the forthcoming paragraphs.
Firstly
, let’s have a deeper insight into the negative side. Customers often feel misled by markets and suppliers when they do not get the same quality they expected from the product. Personally, when I purchase an item online, I demand the same specifications that were given in the first place.
For instance
, I have faced
this
problem a couple of times in my life, and as we’re talking about society, I can state confidently that
this
leads to customer disappointment.
On the other hand
, there are some driving factors on the positive side. Businesses claim to provide better information about their goods to motivate people in their decision-making process. With the rise of online marketing, consumers usually hesitate to buy at first. With the given info, people buy items more regularly.
For example
,
this
actually improves sales in the long run. With
this
method, more companies can cause an order, which is terrific for the economic situation. To summarise,
this
development can either improve the customer’s satisfaction index
,
Remove the comma
apply
show examples
or cause bad feedback. As it was mentioned, I have found myself in a place where I felt betrayed by the markets,
this
is why I see
this
as a possibility of a terrible experience.
Submitted by balazspinter1107 on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Use cohesive linking words accurately and appropriately

Linking words are very important in your essay.

To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

  • firstly
  • secondly
  • thirdly
  • in additional
  • moreover
  • also
  • for example
  • for instance
  • therefore
  • however
  • although
  • even though
  • despite

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
What to do next:
Look at other essays: