In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

The issue of promotion has become a matter of discussion in

today’

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today’s

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society. Companies are inclined to stress

on

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apply

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the novelty of their

products

somehow or other.

This

problem is associated with many factors and I contend that it is a neutral tendency. There are two

crucials

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crucial

reasons leading to the rising of

aforesaid

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the aforesaid

an aforesaid

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phenomenon.

To begin

with, firms want to raise the curiosity of their clients. It is comprehensible that if people want to know about

the

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innovations, only real experience will satisfy their attention.

Hence

, taking advantage of consumers’ instinct, the economical and convenient access towards their objectives

are

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is

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not only considerably shortened but

also

stimulate

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stimulates

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the

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apply

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overall

sales. Another salient point is about adaptations to changing criteria. By stating their outputs have constantly upgraded with new features, customers are strongly assured about the effectiveness of the

products

as innovative changes are continuously designed to manage

with

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apply

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rising demands, inconsistent environment and strict market.

Therefore

,

this

strategy of companies is able to promote consumers’ interest to some extent. With an emphasis on renovating attributes, it encourages confidence and reliance of users on

products

. For

this

positive attitude, the incidence of spread becomes wider and makes it easier to increase the circulation of other goods under the brand. Taking a healthcare firm in Vietnam,

for instance

, as soon as they announced a new component added to the manufacturing process of a cleanser after 3 years

for

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of

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sales, other

products

of that brand witnessed even more popularity.

However

, sometimes, contemporary characteristics will mislead the public.

Although

many advertisements offer new features in their commodities, there is actually no innovation in the real world. That means ,to fascinate clients, businesses display original designs with different labels and descriptions. On that account,

values

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the values

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of advertising vary depending on purposes. In conclusion, advertisements are very relevant to the modern world.

While

numerous companies are attempting to show creativity in their commodities owing to many reasons,

this

trend brings both upsides and downsides

according to

contextual points.