In theie advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#theie #businesses #emphasise #products #development

Nowadays, manufacturers try to emphasize that the merchandise which they produce, has various new features when they advertise it.

This

trend is rooted in various reasons.

Firstly

, a vast majority of people prefer modern and novel creatures to the old ones, and the concept of “the new, the better” is popular among them, especially the young ones;

hence

businesses try to demonstrate their product as a unique and new one to attract more customers.

Moreover

, when something is new, it has more practical and attractive features than the old one;

therefore

by emphasizing

this

factor, they try to convey the meaning that their newly produced good is way better in various aspects to persuade people to buy the product. To illustrate, every September Apple launches its new technological devices with vast advertising strategies and by bolding its new and high-quality functions, based on the recent breakthroughs in the field of technology. In my opinion,

this

phenomenon is not a beneficial development.

Initially

, by concentrating on new things rather than keeping old belongings, manufacturers lead society to consumerism and high demand of customers for new things, which can have a dreadful impact on the environment; because we have to vastly exploit the natural resources to meet the high needs of consumers for new products;

hence

it can lead to natural catastrophes.

Additionally

, when people purchase a new product by the advertisement’s encouragement, they usually throw away their old belongings, which can result in a huge amount of waste, in an unpredictable way. Either way of recycling or dumping

this

unpredictable amount of garbage not only is highly costly but

also

, can have dreadful impacts on the environment. In conclusion,

this

trend is rooted in the high demand of individuals for multi-featured and new merchandise, and I consider it a highly threatening phenomenon, which can negatively affect nature by leading to consumerism and producing a large amount of garbage.

Submitted by mohammadmgh1381 on Sat Sep 02 2023

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Examples, if used properly, not only help you get higher marks for ‘Task Response’ but also for ‘Coherence’.

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Linking words for giving examples:

for example
for instance
to illustrate this
to give a clear example
such as
namely
to illustrate
take, for example

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8Linking words
meeting the goal of 7 or more
0Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

317 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 9.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

7.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

Competition
Consumer demand
Novelty
Innovation
Progress
Differentiation
Attract
Generate
Interest
Positive aspect
Negative aspect
Emphasize
Balancing
Quality

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In theie advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Support ideas with relevant, specific examples

Essentional vocabulary list for IELTS Writing 7+

In many countries, students' concentration in the classroom has decreased. What are the reasons for this? What are some possible solutions?

Although nowadays many people have access to sports facilities, modern lifestyles are becoming less and less active. What problems are associated with this? How can people be persuaded to have a more active lifestyle?

Topic: In some countries, an increasing number of children are overweight or obese as a result of eating too much fast food. Banning fast food from school canteens is the best way to fight this problem. To what extent do you agree or disagree with this statement?

nowadays, a growing number of people with health problems are trying alternative medicines and treatments instead of visiting their usual doctor. do you think is a positive or a negative development?

In the modern world, many employees lack soft skill such as communication and working in the teams. What are the main causes of this problem? What are the effects of the lack of such skills ?