Large businesses have big budgets for marketing and promotion and as a result, people gravitate towards buying their products. What problem does this cause? What could be done to encourage people to buy local product?

A large pool of customers prefers buying famous
brands
' items because most big
businesses
have spent large funding on the publicization of
products
and advertising. The essay discovers issues that are aroused by
this
economic behavior, and lists approaches to persuade individuals to buy local items. A significant problem of big commerce is that it can hurt small-
business
profitability.
Moreover
, a decreasing number of owners would like to start their
businesses
, and local
brands
will disappear. If local people prefer to buy more famous
brands
'
products
since they have more chances to know the relevant information about these
products
by watching advertisements. Small
business
owners cannot earn much money
due to
the lack of customers, certainly, most of them cannot keep their
business
, because making a profit is a major goal for economic
behavior
Change the spelling
behaviour
show examples
.
For instance
, when popular restaurant
brands
(e.g., KFC) came to China, a common local fast-food restaurant (e.g., Country Style Cooking) was gone.
Hence
big corporations has led to unfair economic competition and damage to local
business
. In order to protect local small
businesses
, some effective methods will be proposed.
Firstly
, local governments are responsible for allocating funding to help local
business
owners do marketing.
Secondly
, social
media
should have a responsibility to modify the public's attitude about buying preferences,
such
as educating the importance of protecting local
brands
. These manners will be useful since the
media
and authorities have more power and platforms to complete difficult tasks, which change ordinary people's opinions;
hence
, governments and social
media
play a crucial role in encouraging customers to buy local
products
. In summary, big
businesses
have more opportunities to get more profit, as they have big budgets to do promotion,
while
this
economic
behavior
Change the spelling
behaviour
show examples
can harm small
businesses
' profitability. Ergo, local institutions, and
media
can address
this
problem in some ways, including allocating funding to local
businesses
' advertisements and publicing the perspective of protecting the local
business
to citizens.
Submitted by lyutingting520 on

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task response
The essay addresses the task prompt and provides a clear response. However, the supporting ideas lack depth and detailed explanation. Expand on the reasons and consequences of buying famous brands' products and the impact on local businesses.
coherence and cohesion
The logical structure of the essay is adequate, with an introduction, body paragraphs, and a conclusion. However, the development of ideas and the connection between sentences could be improved for better coherence and cohesion. Use transition words and phrases to create smoother connections between ideas.
lexical resource
The essay displays a satisfactory range of vocabulary and uses appropriate expressions to convey ideas. However, consider incorporating a wider variety of vocabulary and phrasing to enhance the lexical resource. Additionally, ensure that the language used is accurate and precise.
grammatical range
The essay demonstrates a reasonable command of grammar, with generally accurate sentence structures and verb usage. However, there are instances of awkward phrasing and repetitive language. Work on using a more diverse range of sentence structures and avoiding repetitive patterns.

Answer the 'Problem and Solution' topic

Problem-and-solution essays fall naturally into two parts, the first describing and exploring the problem, the second setting out the solution or solutions.

You essay structure should look something like this:

  • Introduction
  • Body paragraph 1 – Problems
  • Body paragraph 2 – Solutions
  • Conclusion

Examples to start your body paragraph:

  • One of the first problems of the...
  • Another problem that needs to be considered...
  • A possible solution to this problem would be...
  • One immediate practical solution is to...

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