The pie chart below shows the percentage of ad spending by different kinds of media in India from 2012 to 2017. Summarise the information by selecting and reporting the main features, and make comparisons where relevant.

The pie chart below shows the percentage of ad spending by different kinds of media in India from 2012 to 2017.

Summarise the information by selecting and reporting the main features, and make comparisons where relevant.
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The pie charts compare and contrast the portion of advertisement spending by several media types in India
different
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in different
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two years in 2012 and
in
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apply
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2017.
Overall
,
both
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in both
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2012 and 2017, there were no differences
of
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between
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the highest
percentage
which belonged to TV and the lowest
percentage
is
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which was
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cinema. Amongst
the
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apply
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all
of
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apply
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media types, TV had nearly half of the portion to show
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an ad
show examples
ad
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ads
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with 43% in 2012,
furthermore
, it increased slightly to 45% in 2017. The other
incresement was
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increase
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happened
on
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in
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digital, it almost doubled from 2012 to 2017,
in
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apply
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turn 6% to 15%.
On the other hand
,
while
ad spending by print was 38% in 2012, it decreased 30%.
Moreover
, the
percentage
of using
radio
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the radio
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to share
advertisement
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advertisements
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falled
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fell from
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7% to 4% during
this
period. The portion of ad spending by outdoor in India remained the same with %5 both two years. The cinema
was
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had
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the lowest
percentage
among all media types with under 1%.
Submitted by ilknurkaradmn on

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Vocabulary: Replace the words percentage with synonyms.
Vocabulary: The word "percentage" was used 4 times.
Topic Vocabulary:
  • Pie chart
  • Ad spending
  • Percentage
  • Media channels
  • Trends
  • Comparison
  • Growth
  • Decline
  • Digital media
  • Traditional media
  • Share
  • Surge
  • Plummet
  • Outstrip
  • Diversification
  • Advertising expenditure
  • Broadcast
  • Print
  • Online
  • Mobile
  • Projection
  • Year-on-year
  • Incremental change
  • Market dynamics
  • Advertising landscape
  • Revenue stream
  • Conventional outlets
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