In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it’s a positive or negative development?

#businesses #emphasise #products #it’s #development

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Advertisements are a tool to enhance a brand's exposure. These days,

companies

Use synonyms

are promoting their products by giving them a new addition in some way to pique potential customer interest by giving them something to look forward to. In my opinion,

this

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will be a positive development if

companies

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can accommodate these different

features

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with a guaranteed

quality

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check so it becomes mutually beneficial for both parties. First of all, the introduction of novel

features

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addresses the human inclination for novelty. People easily grow bored with the status quo, and the promise of something new captures their curiosity, prompting them to explore and experience the latest products.

For instance

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, Apple has steadily dominated the phone market industry by emphasizing that additional

features

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were added to their latest phone,

such

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as a new camera that can zoom ten times from far away.

This

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has proven effective in enticing customers to upgrade, despite already owning a functional device.

However

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, a potential drawback arises when

companies

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prioritize novelty without ensuring the full development and functionality of new

features

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. The reason behind

this

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is that if

companies

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are hastily trying to capture customers by giving variety, they might sell something that has not been fully developed yet.

This

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example can

also

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be seen in Apple when they released the current Macbook that has a touch bar.

Although

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this

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design seems futuristic, apparently there are a lot of cases when the touch bar is unresponsive so that it cannot be used.

Such

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instances erode customer trust in the brand's commitment to

quality

Use synonyms

control, dissuading potential buyers. In conclusion, the way businesses come up with something new in their advertisement is a creative strategy to capture customers' hearts,

nonetheless

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, they will not reach profit if they do not improve their

quality

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check on new

installments

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instalments

show examples

. Balancing innovation with a robust

quality

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assurance process ensures not only customer satisfaction but

also

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long-term success for businesses.

Submitted by ieltswriting91 on Fri Jan 05 2024

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coherence cohesion

Ensure logical progression from one idea to the next. While your essay has an acceptable structure, transitions between ideas can be smoothed out to improve logical flow.

coherence cohesion

Sufficiently explore the implications of your points. In several instances, you could delve deeper into analysis to boost the cohesion of your argument.

coherence cohesion

The introduction and conclusion are present and generally well-written. Maintain this consistency in framing your essay to ensure you always have a clear opening and closing.

task achievement

Address all parts of the task by providing a clear position throughout the response. Your essay discusses the topic, yet more depth is required in addressing why businesses emphasize that products are new and the nuanced implications of this.

task achievement

Ideas must be more fully extended and supported by evidence. Expand on the points made to provide a more comprehensive discussion.

task achievement

Use specific examples to illustrate your points fully. The Apple example helps clarify your argument; continue this trend with other relevant examples.

7
Linking words
meeting the goal of 7 or more
3
Word repetition
meeting the goal of 3 or fewer
1
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 8.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

318 words

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Topic Vocabulary:

innovations
competitive advantage
planned obsolescence
consumer identity
status symbol
technological advancements
throwaway culture
environmental sustainability
unrealistic expectations
consumer deception
ethical practices
marketplace
capitalizing
differentiator
sustainability
hype

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it’s a positive or negative development?

Some people think that success in life comes from hard work and determination, while other think that there are more important factors such as money and appearance. Dicss both view and give our opinion

Some people believe that professionals, such as doctors and engineers, should be required to work in the country where they did their training. Others believe they should be free to work in another country if they wish. Discuss both these views and give your own opinion.

Modern children are suffering from the diseases that were once considered to only be meant for adults. Obesity is a major disease prevalent among children. What are its causes, and what solutions can be offered?

More and more students are choosing to study at colleges and universities in a foreign country. Do the advantages of studying abroad outweigh the drawbacks?