In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it’s a positive or negative development?

✨ Do you want to improve your IELTS writing?

Advertisements are a tool to enhance a brand's exposure. These days,

companies

Use synonyms

are promoting their products by giving them a new addition in some way to pique potential customer interest by giving them something to look forward to. In my opinion,

this

Linking Words

will be a positive development if

companies

Use synonyms

can accommodate these different

features

Use synonyms

with a guaranteed

quality

Use synonyms

check so it becomes mutually beneficial for both parties. First of all, the introduction of novel

features

Use synonyms

addresses the human inclination for novelty. People easily grow bored with the status quo, and the promise of something new captures their curiosity, prompting them to explore and experience the latest products.

For instance

Linking Words

, Apple has steadily dominated the phone market industry by emphasizing that additional

features

Use synonyms

were added to their latest phone,

such

Linking Words

as a new camera that can zoom ten times from far away.

This

Linking Words

has proven effective in enticing customers to upgrade, despite already owning a functional device.

However

Linking Words

, a potential drawback arises when

companies

Use synonyms

prioritize novelty without ensuring the full development and functionality of new

features

Use synonyms

. The reason behind

this

Linking Words

is that if

companies

Use synonyms

are hastily trying to capture customers by giving variety, they might sell something that has not been fully developed yet.

This

Linking Words

example can

also

Linking Words

be seen in Apple when they released the current Macbook that has a touch bar.

Although

Linking Words

this

Linking Words

design seems futuristic, apparently there are a lot of cases when the touch bar is unresponsive so that it cannot be used.

Such

Linking Words

instances erode customer trust in the brand's commitment to

quality

Use synonyms

control, dissuading potential buyers. In conclusion, the way businesses come up with something new in their advertisement is a creative strategy to capture customers' hearts,

nonetheless

Linking Words

, they will not reach profit if they do not improve their

quality

Use synonyms

check on new

installments

Change the spelling

instalments

show examples

. Balancing innovation with a robust

quality

Use synonyms

assurance process ensures not only customer satisfaction but

also

Linking Words

long-term success for businesses.

ieltswriting91Fri Jan 05 2024

Unauthorized use and/or duplication of this material without express and written permission from this site's author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

coherence cohesion

Ensure logical progression from one idea to the next. While your essay has an acceptable structure, transitions between ideas can be smoothed out to improve logical flow.

coherence cohesion

Sufficiently explore the implications of your points. In several instances, you could delve deeper into analysis to boost the cohesion of your argument.

coherence cohesion

The introduction and conclusion are present and generally well-written. Maintain this consistency in framing your essay to ensure you always have a clear opening and closing.

task achievement

Address all parts of the task by providing a clear position throughout the response. Your essay discusses the topic, yet more depth is required in addressing why businesses emphasize that products are new and the nuanced implications of this.

task achievement

Ideas must be more fully extended and supported by evidence. Expand on the points made to provide a more comprehensive discussion.

task achievement

Use specific examples to illustrate your points fully. The Apple example helps clarify your argument; continue this trend with other relevant examples.

7
Linking words
meeting the goal of 7 or more
3
Word repetition
meeting the goal of 3 or fewer
1
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 8.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

318 words

🚀 Prepare for IELTS writing section today!

Unlimited Task 1 & Task 2 checks
Practice with essays, charts, and letters.
Personalized suggestions & mistake analysis
Spot every mistake and boost your score.
Topic ideas & vocabulary helpers
Expand your ideas and use the right words.
Progress tracking
Watch your writing improve with every practice.

Topic Vocabulary:

innovations
competitive advantage
planned obsolescence
consumer identity
status symbol
technological advancements
throwaway culture
environmental sustainability
unrealistic expectations
consumer deception
ethical practices
marketplace
capitalizing
differentiator
sustainability
hype

What to do next:

Look at other essays:

6.5
band
In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development? Give reasons for your answer and include any relevant examples from your own knowledge or experience.
It is true that adding effects in the advertisement is very necessary. This approach has contributed so much to giving customers an in-depth, objective view of the product. But everything has both negative and positive.
5.5
band
You are interested in attending a training course abroad but require financial support to do so. Write a letter to the education department requesting financial assistance. ▪️Introduce yourself ▪️Describe the training course and how it would benefit your work ▪️Explain why you need financial assist ance.
My name is Keyhan Ebrahimi and I am working in ground handling (GH) department for about 10 years. I am writing to request fund in order to participate in Dangerous Goods (DG) course which will be held on Germany on 20th of April.
6.5
band
Wealthy countries should accept more refugees and provide them with basic assistance such as food and housing. To what extent do you agree or disagree?
It is argued that developed countries should accommodate more refugees and assist them with their food and housing. This essay completely disagrees with this statement because it results in the rise of crime rate and also being a tax burden for taxpayers.
5.5
band
It is more important to spend public money on promoting a healthy lifestyle in order to prevent illness than to spend it on treatment of people who are already ill. To what extent do you agree or disagree?
As people’s attention to disease has increased, whether to provide help to healthy people or patients has become a debatable issue in modern society. Although support for patients can be needed due to the difficulties in both cures for diseases and monetary issues, I firmly believe that contributing more finance to healthy people is further meaningful as a solution to reduce chronic disease rates, and as a proactive measure to prevent potential disease generation.
6.5
band
In many countries today,the eating habits and lifestyles of children are different from those of previous generation.some people say this have had a negative effect on their health.To what extent do you agree or disagree with this opinion?
Some people assert that personal preferences in food and hobbies of children have adversely changed, affecting their health stance from the last decades onward all over the world due to the abundance of fast food in conjunction with the technology advancement to which I firmly agree.

In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it’s a positive or negative development?

In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development? Give reasons for your answer and include any relevant examples from your own knowledge or experience.

Wealthy countries should accept more refugees and provide them with basic assistance such as food and housing. To what extent do you agree or disagree?

It is more important to spend public money on promoting a healthy lifestyle in order to prevent illness than to spend it on treatment of people who are already ill. To what extent do you agree or disagree?

In many countries today,the eating habits and lifestyles of children are different from those of previous generation.some people say this have had a negative effect on their health.To what extent do you agree or disagree with this opinion?