In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it’s a positive or negative development?
Advertisements are a tool to enhance a brand's exposure. These days,
companies
are promoting their products by giving them a new addition in some way to pique potential customer interest by giving them something to look forward to. In my opinion, this
will be a positive development if companies
can accommodate these different features
with a guaranteed quality
check so it becomes mutually beneficial for both parties.
First of all, the introduction of novel features
addresses the human inclination for novelty. People easily grow bored with the status quo, and the promise of something new captures their curiosity, prompting them to explore and experience the latest products. For instance
, Apple has steadily dominated the phone market industry by emphasizing that additional features
were added to their latest phone, such
as a new camera that can zoom ten times from far away. This
has proven effective in enticing customers to upgrade, despite already owning a functional device.
However
, a potential drawback arises when companies
prioritize novelty without ensuring the full development and functionality of new features
. The reason behind this
is that if companies
are hastily trying to capture customers by giving variety, they might sell something that has not been fully developed yet. This
example can also
be seen in Apple when they released the current Macbook that has a touch bar. Although
this
design seems futuristic, apparently there are a lot of cases when the touch bar is unresponsive so that it cannot be used. Such
instances erode customer trust in the brand's commitment to quality
control, dissuading potential buyers.
In conclusion, the way businesses come up with something new in their advertisement is a creative strategy to capture customers' hearts, nonetheless
, they will not reach profit if they do not improve their quality
check on new installments
. Balancing innovation with a robust Change the spelling
instalments
quality
assurance process ensures not only customer satisfaction but also
long-term success for businesses.Submitted by ieltswriting91 on
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coherence cohesion
Ensure logical progression from one idea to the next. While your essay has an acceptable structure, transitions between ideas can be smoothed out to improve logical flow.
coherence cohesion
Sufficiently explore the implications of your points. In several instances, you could delve deeper into analysis to boost the cohesion of your argument.
coherence cohesion
The introduction and conclusion are present and generally well-written. Maintain this consistency in framing your essay to ensure you always have a clear opening and closing.
task achievement
Address all parts of the task by providing a clear position throughout the response. Your essay discusses the topic, yet more depth is required in addressing why businesses emphasize that products are new and the nuanced implications of this.
task achievement
Ideas must be more fully extended and supported by evidence. Expand on the points made to provide a more comprehensive discussion.
task achievement
Use specific examples to illustrate your points fully. The Apple example helps clarify your argument; continue this trend with other relevant examples.