Some people say that modern technology has made shopping today easier, while others disagree. Discuss both views and give your opinion

I agree that modern

technology

has made shopping today easier. As the world is growing, we learn more about the automation of

technology

with the basic and necessary things in life, shopping. In

this

globalization era,

business

has been growing a lot, every

company

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company's

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main goal is to achieve higher revenue. How do they do that?

by

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By

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upscaling their consumer target. One of the

way

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ways

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is to reach out

the

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to the

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international market, targeting all the potential

consumer

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consumers

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all over the world. We, humans, have found

the

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a

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way to reach a broader audience to sell their goods/services.

Technology

is the key point.

Technology

allows us to develop something called digital marketing and

e-commerce

.

E-commerce

consist

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consists

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of the

market places

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marketplaces

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we usually use to shop online. Sometimes the goods/services we need don't exist in our area, the role of

e-commerce

is to help us get exactly what we need from any place in

this

world. The GPS

technology

now helps us to track our orders from the online marketplace.

E-commerce

also

allows us, as

customer

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customers

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, to talk directly to the seller from the internet

although

they might be from somewhere far away.

Technology

helps

business

increase their efficiency and effectiveness in delivering their goods/services to the

customer

.

Business

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Businesses

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are able to operate

with

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at

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lower

cost

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costs

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than before. One of the most prominent advancements in

e-commerce

technology

right now is selling

while

live-streaming the

product

.

This

culture

begin

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begins

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to appear in China. China

have

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has

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their own platform called Douyin, which

go

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goes

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by the name of Tiktok in other countries. Many sellers are able to show their

product

through live-stream in order to help their customers get a closer look at the

product

. One of the cons of

e-commerce

is sometimes what we order does not meet our

expectation

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expectations

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,

this

strategy is an innovation to tackle those hurdles.

While

they do the live streaming, a link will pop up on the screen to direct the

customer

to the link

of

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to

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the

product

that the live streamer is promoting. Eventually, we can not separate

technology

from the global

business

.

Technology

indeed has made shopping today easier for the

customer

and the seller

itselfs

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itself

.