In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?
In an era
which
advertisement is considered Change preposition
in which
as
an important part of people’s daily Change preposition
apply
lifes
, many enterprises highlight their products’ new Correct your spelling
lives
features
in their marketing campaigns. In this
essay, its reasons will be discussed and it is decided that
whether it is Correct word choice
apply
a
Change the article
an
advantegous
or Correct your spelling
advantageous
disadvantegous
enhancement.
Correct your spelling
disadvantageous
To begin
with, there are numerous reasons why marketing professionals stress new features
when they market a product
.One of the most important factors of
Change preposition
apply
them
is that the idea of new Correct pronoun usage
apply
features
in some way influences people by changing their perception about
the Change preposition
of
product
.Therefore
, the view of an upgraded product
with new features
not only leads target customers to think that they can gain more value than before but also
increases their willingness to purchase. According to
an article in Harvard Business Magazine, the capability of triggering consumers towards purchasing behavour
is 34% higher in informative adverts which announce new and developed Correct your spelling
behaviour
features
of a product
than other
advert types, Change preposition
in other
such
as reminder adverts which help individuals to remember the brand and the product
.
On the other hand
, even though emphasising that the product
has some advanced features
has some beneficial outcomes for businesses, it may be harmful to consumers’ consumption habits as nearly every brand follows this
marketing strategy to attract their potential consumers. Customers are continuously being exposed to the same strategy. Thus
, the attention level of people who interact with advertisements that focus on new features
decreases dramatically. For instance
, one surfing on the
social media starts to not believe Correct article usage
apply
these kind
of adverts that she encounters because she is not impacted by them. Change the determiner
this kind
these kinds
Moreover
, she forget
them immediately.
Change the verb form
forgets
To sum up
, thanks to its ability to alter people’s thoughts about the product
, business
stress that a marketed Fix the agreement mistake
businesses
product
is new in some ways. However
, it may impact reversely as a negative development by making people less charmed.Submitted by smd1212 on
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coherence
Make sure to improve the clarity and coherence of sentences to avoid confusion. Breaking down complex sentences might help.
coherence
Ensure a more balanced discussion in body paragraphs by integrating counterarguments or diverse perspectives.
task response
Work on introducing more varied sentence structures and vocabulary to enhance readability and engagement.
language
Pay attention to minor grammatical errors and strive for greater accuracy to make the essay more polished.
task response
The essay addresses both parts of the question, providing reasons for the emphasis on new features in advertisements and discussing potential positive or negative impacts.
coherence
The introduction and conclusion are clear, summarizing the main points effectively.
task response
The essay includes relevant examples, like the reference to the Harvard Business Magazine, which strengthen its arguments.
Your opinion
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